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RPVCCA_CC_SR_2011_10_04_01_Banner_Code_AmendmentCrTYOF MEMORANDUM HONORABLE MAYOR AND ME DATE: TO: JOEL ROJAS,COMMUNITY DEVEL(1)PNIEI OCTOBER 4,2011 SUBJECT:CODE AMENDMENT TO REVISE THE CURRENT PROGRAM THAT ALLOWS NON-COMMERICAL ORGANIZATIONS TO PLACE TEMPORARY NONCOMMERCIAL BANNERS IN THE CITY'S RIGHTS- OF-WAY REVIEWED:CAROLYN LEHR,CITY MANAGER ~ Staff Coordinator:Abigail Harwell,Assistant Plannere:fu'Jr FROM: RECOMMENDATION 1)Introduce Ordinance No._,AN ORDINANCE AMENDING SECTION 17.76.050D OF THE RANCHO PALOS VERDES MUNICIPAL CODE TO REVISE AND CLARIFY THE REQUIREMENTS FOR THE PLACEMENT OF TEMPORARY NONCOMMERCIAL BANNERS WITHIN DESIGNATED AREAS WITHIN THE PUBLIC STREET RIGHTS-OF-WAY;and 2)Approve the following three (3)new locations for the placement of two (2)temporary banners within the public right-of-way: •The intersection of Hawthorne Boulevard and Indian Peak Road; •The intersection of Crenshaw Boulevard and Indian Peak Road;and •The intersection of Palos Verdes Drive East and Miraleste Drive. BACKGROUND On June 3,2008,on a 5-0 vote,the City Council approved three locations for the placement of temporary banners by non-commercial organizations on City property.The three locations consisted of:Silver Spur Road and Deep Valley Drive,across the street from the U.S.Post Office; Hawthorne Boulevard and Locklenna Lane,on the northwest corner within Hesse Park;and Palos Verdes Drive South and Palos Verdes Drive East,on the north side of the street next to the stop sign for the traffic traveling south on Palos Verdes Drive East. On December 7,2010,due to issues raised with the three approved locations and the presence of the banners in general,Staff recommended that the Council suspend the approval of any new 1-1 City Council Meeting Code Amendment for Temporary Banners in the Public Right-of-Way October 4,2011 temporary banner applications at the three existing locations and initiate a Code Amendment to eliminate the current program that allows non-commercial organizations to place temporary special event banners in the City's rights-of-way.By a 5-0 vote,the Council adopted Staff's recommendation. All proposed amendments to the City's Development Code require review and a recommendation from the Planning Commission before final action on the proposed amendment is taken by the City Council.As such,on February 8,2011,after a duly noticed comment period,Staff presented the proposed Code Amendment to the Planning Commission for consideration.After considering all written and oral testimony at the hearing,the Planning Commission recommended to the City Council that the program be retained but that additional or alternative sign sites be identified,and that a more uniform sign program be created that would require specific size and sign colors for temporary banners (see attached minutes). The Planning Commission's recommendation was forwarded to the City Council.On July 19,2011, after considering all written and oral testimony at the duly noticed Public hearing,the City Council voted 5-0 to adopt the Planning Commission's recommendation to preserve the existing ordinance regarding the temporary 'banner program with the inclusion of a limit of two banners at each designated location where temporary banners are allowed.In addition,the Council directed Staff to identify other suitable locations for the placement of temporary banners. Pursuant to Council direction,a survey of possible locations within the City was conducted by Community Development Department and Public Works Department Staff.A public notice that the City Council would consider this item at its September 20th meeting was sent to property owners within 500 feet of the proposed three new locations,the interested parties list,and previous applicants for temporary banners within the public right-of-way.Additionally,a notice was published in the Peninsula Newspaperon September 1,2011.In response to the notice,two comments were submitted for consideration. On September 20,2011,the public hearing was continued to the October 4,2011 City Council meeting,in order to accommodate other agenda items on September 20th . DISCUSSION Proposed Revisions to the Municipal Code Based upon the Planning Commission's recommendation from its February 8,2011 meeting and comments made by the City Council at its July 19th meeting,Staff is proposing several revisions to Municipal Code Section 17.76.050.D4 to address the appearance and manner of displaying temporary banners in the public rights-of-way.Staff is recommending adoption of the following revisions to Municipal Code Section 17.76.050.D.4,as follows (original text to be deleted is shown as a strikethrough and new language is shown as underlined): 4.Temporary special event or other signs for banners advertising special noncommercial organizations events may be placed in the public rights-of-way,pursuant to the following guidelines requirements: a.For purposes of this section,special event signs shall be limited to signs which ~ 1-2 City Council Meeting Code Amendment for Temporary Banners in the Public Right-of-Way October 4,2011 temporary banner shall be permitted only to advertise a specific non-commercial activity event occurring on a particular specific date1§}; b.FeF The noncommercial advertiser of a special event signs,written request shall submit an application to the director on the form provided by the City for this purpose.The application shall be maGe filed te with the director no sooner than ninety days prior to the special event the first date when the banner will be posted. Applications shall be processed and approved on a first come,first served basis. The director shall approve the application if it complies with the criteria set forth in this Section,and shall not deny an application based on the content ofthe event that is being advertised or the content of the banner; c.Si§-flS The temporary banner shall be installed by the applicant only be placed at one of the locations in the City's street rights-of-way identified and designated by the director that have been approved previously by the City Council; d.Si§-flS Banners shall be securely attached to the structures that have been erected by the City'for this purpose in a the manner prescribed by the director so as not to pose a traffic hazard and/or impede pedestrian or vehicular access or visibility within the ~City's street rights-of-way; e.For special event &i§-A8,,!;,ach noncommercial organization advertiser shall be limited to the placement of twa one temporary &i§-A8 banner within the City's f*I'bHc street rights-of-way ~for each special event; f.For signs other than special event signs,,!;,ach noncommercial organization advertiser shall be limited to the placement of two such signs special event banners within the City's f*I'bHc street rights-of-way ~during each calendar year, commencing on January 151 of each year; g.Each sign shall not exceed thirty t\vo square feet in size; flll·Each sf§-A banner shall be displayed for a maximum period of thirty (30)days; t.o·The special event &i§-A8 banner shall be removed by the applicant within forty eight twenty-four (24)hours of the event's after the conclusion of the event that the banner is advertising or of the end of the banner display period,whichever occurs first;aAG j.Applicants shall submit to the director a deposit fee established by the city council in the form of cash,check or money order as security for the placement of signs in accordance to these guidelines.Failure to erect and/or maintain the signs in accordance with guidelines (b)through (h)of this subsection (subsections (D)(4)(b) through (D)(4)(h)of this section)shall result in the forfeiture of the security deposit~ i.Each banner shall be four (4)feet in height by eight (8)feet in width and shall be made only of vinyl with a #2 grommet in each corner,which will allow for the banner to be securely affixed to the structure at the Council-approved banner site location; 1-3 City Council Meeting Code Amendment for Temporary Banners in the Public Right-of-Way October 4,2011 j.Each banner must have a solid white background with blue or green letters; k.Only one (1)logo or graphic design shall be allowed on each banner,with no color restriction;and I.Banners must be clean and in good repair at all times. Staff believes that the new requirements will provide the additional criteria needed to improve the appearance of temporary banners that will be displayed within the public rights-of-way,while also improving the manner by which temporary banners are displayed in the City. Proposed 3 New Locations As previously noted,the locations of the previously approved temporary banner locations had issues,which prompted the City to re-assess and suspend the program.Issues associated with the three locations consisted of unsightliness,and confusion with banners advertising City-sponsored events banners.As directed by the City Council,Staff conducted a thorough survey of all of the City's rights-of-ways to evaluate the best available locations for the placement of temporary banners. The criteria used by Staff to identify locations were:locations that would not detract from the attractiveness of the City;locations that would not impact traffic visibility or pedestrian or vehicular passage,and locations that would provide safe access to applicants for banner placement. Additionally,so as not to confuse banners advertising other noncommercial events with banners advertising City-sponsored events,Staff evaluated only areas in the public street rights-of-way and did evaluate areas within any City owned park or open space.Based upon this survey,which was conducted by members of both the Community Development Department and Public Works Department,Staff is recommending the following three locations for the placement of two temporary banners at each location (aerials of each location are attached): •Intersection of Hawthorne Blvd and Indian Peak Dr (Exhibit 'A'):This location was one of the original locations for the placement of temporary banners prior to 2008.This location became unusable as the temporary banners were being affixed to the chain-link fence located on the adjacent private property.As this is a busy and highly visible location that is easily accessible to applicants,Staff is proposing that banners be affixed to a structure that would be constructed by the City within the public right-of-way on the north side of Hawthorne Boulevard.This would allow visibility of the signs to traffic stopped at the signal light traveling north on Indian Peak Drive.According to Public Works Staff,the right-of-way ends 12-feet from the street curb,which will allow the necessary space for a structure to be built to which a temporary banner could be affixed without impeding pedestrian access along the sidewalk or impeding traffic flow or visibility. •Intersection of Crenshaw Blvd and Indian Peak Dr (Exhibit 'B'):This location is on the opposite end of Indian Peak Drive from the above location.Staff is proposing banners be displayed along the southern side of Crenshaw Boulevard (across the street from the pre- school),facing traffic stopped at the signal light traveling south on Indian Peak Drive. According to Public Works Staff,the street right-of-way ends 10 feet from the street curb.This will allow the temporary banners to be displayed on a structure without causing a pedestrian or vehicular traffic concern,while also exposing banners to the traffic that travels through this intersection. 1-4 City Council Meeting Code Amendment for Temporary Banners in the Public Right-of-Way October 4,2011 •Intersection of PVDE and Miraleste Dr (Exhibit 'C'):In order to provide a highly visible location on the east side of the City,Staff is proposing that temporary banners be displayed along the western side of Palos Verdes Drive East,facing traffic stopped at the stop sign traveling on Miraleste Drive.According to Public Works Staff,the public right-of-way of Palos Verdes Drive East is 150 feet.This would allow adequate space for the placement of a temporary banner structure at this location. For each location,Staff took into consideration the availability of space to accommodate the banners as well as available access for applicants to place temporary banners within the public right-of-way.As a result,the three identified locations are the best locations to maximize visibility to stopped and/or passing traffic for those who apply to display the banners. PUBLIC CORRESPONDENCE In response to the notice sent,Staff received two items of correspondence.Mary Jane Schoenheider wrote in an e-mail,dated September 1,2011,stating her support for the continued usage of the temporary banner program for non-profits on the peninsula.Sharon Yarber wrote in an e-mail,dated September 6,2011,that "these appear to be good locations." FISCAL IMPACT According to an initial cost estimate calculated by Public Works Department Staff,a total of approximately $2,969 is required to construct the structures that will display the temporary banners at the three proposed locations.This cost includes the cost of labor and supplies for the structures to which the temporary banners will be affixed.The expense for the development of the three locations will be deducted from Public Works Department budget. ADDITIONAL INFORMATION CEQA Compliance In accordance with the provisions of the California Environmental Quality Act (CEQA),Staff has determined this project to be categorically exempt under Class 3 -New Construction or Conversion of Small Structures.Staff concluded that the temporary banner structures are exempt from CEQA, as this Class of exemptions allows construction of new,small structures.Each proposed temporary banner is to be constructed within the public street right-of-way,where development for roads and sidewalks have already altered the land,and the proposed structures will not be causing further disruption outside of these areas Therefore,no further environmental review is required. Unpermitted Signs at Hawthorne and Silver Spur At the February 8th Planning Commission meeting,the Planning Commission asked about the status of the previously used location at the northeast corner of Hawthorne and Silver Spur.Although banners are no longer permitted at Silver Spur and Hawthorne,banners are still being hung without permission on the fence located at the southwest corner of the intersection.Because the fence that the banners are attached to is a private fence on private property,the City's Code Enforcement Staff has an agreement with the property owner to post a sign warning not to post banners on the fence at this location or the City will proactively take them down.According to Code Enforcement Staff, 1-5 City Council Meeting Code Amendment for Temporary Banners in the Public Right-of-Way October 4,2011 the posting of this warning sign has been effective in minimizing the amount of unpermitted banners being placed at this location. ALTERNATIVES In addition to Staffs recommendation,below are alternatives for the City Council to consider: 1.)Add,modify or delete portions of RPVMC Section 17.76.050.04,and direct Staff to come back at the next available meeting with a revised Ordinance;or, 2.)Add,modify or delete the proposed locations for the placement of temporary banners within the public right-of-way;or, 3.)Eliminate RPVMC Section 17.76.050.04. Attachments: •Ordinance No.__ •Exhibit 'A'-Aerial of Hawthorne &Indian Peak Intersection •Exhibit 'B'-Aerial of Crenshaw &Indian Peak Intersection •Exhibit 'C'-Aerial of PVOE &Miraleste Intersection •Correspondence received from the public •Minutes from the July 19th City Council Meeting •City Council Staff Report from the July 19th Meeting •City of Rolling Hills Estates Requirements for Temporary Signs in the Public right-of-way 1-6 DRAFT ORDINANCE 1-7 ORDINANCE NO.__ AN ORDINANCE AMENDING SECTION 17.76.050D OF THE RANCHO PALOS VERDES MUNICIPAL CODE TO REVISE AND CLARIFY THE REQUIREMENTS FOR THE PLACEMENT OF TEMPORARY NONCOMMERCIAL BANNERS WITHIN DESIGNATED AREAS WITHIN THE PUBLIC STREET RIGHTS- OF-WAY (CASE NO.ZON2011-00007). WHEREAS,Section 17.76.050 of the City of Rancho Palos Verdes Municipal Code (the "Municipal Code")sets forth various procedures and regulations regarding the provision of signage on private and public property within the City;and, WHEREAS,since 1998,the City's Development Code allowed temporary special event banners or other signs for noncommercial organizations to be placed in the public right-of-way with City approval;and, WHEREAS,on June 3,2008,the City Council approved of the following three locations for the posting of 2 banners per location:Silver Spur Road and Deep Valley Drive;Hawthorne Boulevard and Locklenna Lane;and Palos Verdes Drive South and Palos Verdes Drive East;and, WHEREAS,on June 9,2010,Staff began issuing permits for the three locations;and, WHEREAS,due to concerns raised by residents and applicants,on December 7,2010,the City Council initiated a code amendment to eliminate the existing program that allows noncommercial organizations to place temporary banners or other signs in the City's right-of-way;and, WHEREAS,on February 8,2011,after notice issued pursuant to the requirements of the Rancho Palos Verdes Development Code,the Planning Commission held a duly noticed public hearing,and recommended to the City Council that the program be retained but that additional or alternative sign sites be identified,and that a more uniform sign program be created that would require specific size and sign colors for temporary banners;and, WHEREAS,on July 19,2011,after notice issued pursuant to the requirements of the Rancho Palos Verdes Development Code,the City Council held a duly notice public hearing,at which time they denied Staff's request to eliminate RPVMC Section 17.76.050.D.4,and adopted the Planning Commission's recommendation to preserve the existing ordinance regarding the temporary banner program with the inclusion of a limit of two banners at each designated location where temporary banners are allowed,and the Council Ordinance No.2011-_ Page 1 of 5 1-8 directed Staff to identify other suitable locations for the placement of temporary banners;and, WHEREAS,on September 2,2011,a public notice was sent to property owners within 500 feet of the proposed three new locations,the interested parties list,and previous applicants for temporary banners;and, WHEREAS,on September 2,2011,notice of a public hearing on the proposed amendments to Section 17.76.050.0.4 of the Municipal Code was published in the Palos Verdes Peninsula News;and, WHEREAS,pursuant to the provisions of the California Environmental Quality Act ("CEQA")Class 3 -New Construction or Conversion of Small Structures,the code amendment is exempt from further CEQA analysis as this Class of exemptions allows construction of new,small structures in the public street rights-of-way where development for roads and sidewalks have already altered the land,and the proposed structures will not be causing further disruption outside of these areas;and, WHEREAS,.on September 20,2011,the public hearing item was continued to October 4,2011 in order to accommodate other agenda items;and, WHEREAS,on October 4,2011,the City Council held a duly noticed public hearing,at which time all interested parties were given an opportunity to be heard and present evidence. NOW,THEREFORE,THE CITY COUNCIL OF THE CITY OF RANCHO PALOS VERDES DOES HEREBY FIND,DETERMINE,AND RESOLVE AS FOLLOWS: Section 1:That the amendments to Title 17 of the Municipal Code are consistent with California Government Code Section 65853,zoning amendment procedures. Section 2:That the amendments to Title 17 are consistent with the Rancho Palos Verdes General Plan and Coastal Specific Plan in that they uphold,and do not hinder,the goals and policies of those plans.Specifically,the modifications to Section 17.76.050.04 will result in an aesthetically pleasing manner in which banners are displayed within the City's street rightS-Of-way. Section 3:The City Council finds that the amendments to Title 17 are necessary to preserve the public health,safety,and general welfare in the area. Section 4:Section 17.76.050.0.4 of Chapter 17.76 (Miscellaneous Permits and Standards)of Title 17 of the Municipal Code is hereby modified,to read as follows (language shown in strikethrough text for text removed and with underline text for new text): Ordinance No.2011-_ Page 2 of 51-9 4.Temporary special event or other signs for banners advertising special noncommercial organizations events may be placed in the public rights-of- way,pursuant to the following guidelines requirements: a.For purposes of this section,special event signs shall be limited to signs which a temporary banner shall be permitted only to advertise a specific non-commercial activity event occurring on a particular specific date{§}; b.-F-ef The noncommercial advertiser of a special event signs,written request shall submit an application to the director on the form provided by the City for this purpose.The application shall be maGe filed te with the director no sooner than ninety days prior to the special event the first date when the banner will be posted.Applications shall be processed and approved on a first come,first served basis.The director shall approve the application if it complies with the criteria set forth in this Section,and shall not deny an application based on the content of the event that is being advertised or the content of the banner;. c.~The temporary banner shall be installed by the applicant only Be placed at one of the locations in the City's street rights-of-way identified and designated by the director that have been approved previously by the City Council; d.~Banners shall be securely attached to the structures that have been erected by the City for this purpose in a the manner prescribed by the director so as not to pose a traffic hazard and/or impede pedestrian or vehicular access or visibility within the public City's street rig hts-of-way; e.For special event sf§-ns,Each noncommercial organization advertiser shall be limited to the placement of twa one temporary sf§-ns banner within the City's public street rights-of-way peF for each special event; f.For signs other than special event signs,Each noncommercial organization advertiser shall be limited to the placement of two WGA sf§-ns special event banners within the City's public street rights-of-way peF during each calendar year,commencing on January 1st of each year; g.Each sign shall not exceed thirty two square feet in size; R..Q..Each siwl banner shall be displayed for a maximum period of thirty (30)days; Ordinance No.2011-_ Page 3 of 5 1-10 th· j. i. j. k. I. The special event si§fIs banner shall be removed by the applicant within forty eight twenty-four (24)hours of the event's after the conclusion of the event that the banner is advertising or of the end of the banner display period,whichever occurs first;aRG Applioants shall submit to the direotor a deposit fee established by the oity oounoil in the form of oash,oheok or money order as seourity for the plaoement of signs in aooordanoe to these guidelines.Failure to ereot and/or maintain the signs in aooordanoe with guidelines (b) through (h)of this subseotion (subseotions (D)(4)(b)through (D)(4)(h) of this seotion)shall result in the forfeiture of the seourity deposit~ Each banner shall be four (4)feet in height by eight (8)feet in width and shall be made only of vinyl with a #2 grommet in each corner. which will allow for the banner to be securely affixed to the structure at the Council-approved banner site location; Each banner must have a solid white background with blue or green letters;. Only one (1)logo or graphic design shall be allowed on each banner. with no color restriction;and Banners must be clean and in good repair at all times. Section 6:Severability.If any section,subsection,subdivision, sentence,clause,phrase,or portion of this ordinance or the application thereof to any person or place,is for any reason held to be invalid or unconstitutional by the decision of any court of competent jurisdiction,such decision shall not affect the validity of the remainder of this ordinance.The City Council hereby declares that it would have adopted this ordinance,and each and every section,subsection, subdivision,sentence,clause,phrase,or portion thereof,irrespective of the fact that anyone or more sections,subsections,subdivisions,sentences,clauses, phrases,or portions thereof be declared invalid or unconstitutional. Section 7:The City Clerk shall cause this Ordinance to be posted in three (3)public places in the City within fifteen (15)days after its passage,in accordance with the provisions of Section 36933 of the Government Code.The City Clerk shall further certify to the adoption and posting of this Ordinance,and shall cause this Ordinance and its certification,together with proof of posting,to be entered in the Book of Ordinances of the Council of this City of Rancho Palos Verdes. Section 8:This Ordinance shall go into effect and be in full force and effect at 12:01 AM on the 31 st day after its passage. Ordinance No.2011-_ Page 4 of 5 1-11 PASSED,APPROVED,AND ADOPTED this __day of 2011. Tom Long,Mayor ATTEST: City Clerk State of California ) County of Los Angeles )ss City of Rancho Palos Verdes ) I,CARLA MORREALE,City Clerk of the City of Rancho Palos Verdes,hereby certify that the above Ordinance No.__was duly and regularly passed and adopted by the said City Council at a regular meeting thereof held on October 4,2011. City Clerk Ordinance No.2011-_ Page 5 of 5 1-12 EXHIBIT 'A' Aerial of Hawthorne &Indian Peak Intersection Attachments 1-1 l EXHIBIT 'A' Aerial of Hawthorne Blvd &Indian Peak Rd Attachments 1-2 EXHIBIT 'B' Aerial of Crenshaw &Indian Peak Intersection Attachments 1-3 EXHIBIT 'B' Aerial of Crenshaw Blvd &Indian Peak Rd Attachments 1-4 EXHIBIT 'C' Aerial of PVDE &Miraleste Intersection Attachments 1-5 EXHIBIT 'C' Aerial of PVDE &Miraleste Dr Attachments 1-6 Correspondence received from the public Attachments 1-7 Page 1 of 1 Abigail Harwell From:Mary Jane Schoenheider [penpeople@easyreader.info] Sent:Thursday,September 01,2011 11 :00 AM To:Abigail Harwell Subject:RE:CC Public Notice for Temporary Banner Item Dear Abigail, Thank you for sending the notice for Temporary Banners in the City of RPV.Unfortunately I will not be able to attend the City Council meeting on September 20 as I will be out of town.I appreciate the staff working out the 3 alternate locations.I also want to thank the city for notifying the current RPV candidates for City Council that the fence at Silver Spur and Hawthorne is not available for them to post their campaign signs.Hopefully they will all abide by the rules and not post them on the new locations designated for non-profit announcements of events. Those of us who represent the many non-profit organizations on the Peninsula appreciate the accommodation the city is making to us to post our events by following the regulations set by the city. Mary Jane Schoenheider Publisher,Peninsula People penpeople@easyreader.info 310-372-4611 Ext 121 From:Abigail Harwell [mailto:AbigailH@rpv.com] Sent:Thursday,September 01,2011 10:38 AM To:abigailh@rpv.com Subject:CC Public Notice for Temporary Banner Item Attached is the public notice regarding the placement of temporary banners for non-commercial organizations within the public right-of-way.This item is to be heard at the September 20th City Council meeting.If you have any questions or would like to submit comments regarding this item,please do not hesitate to contact me at abigailh@rpv.com or via phone (310)544-5228. -Abigail Harwell Assistant Planner City of Rancho Palos Verdes www.palosverdes.com/rpv 9/1/2011 Attachments 1-8 Page 1 of 1 Abigail Harwell From:sharon yarber [momofyago@gmail.com] Sent:Tuesday,September 06,2011 2:35 PM To:Abigail Harwell Subject:Re:CC Public Notice for Temporary Banner Item These appear to be good locations. On Thu,Sep 1,2011 at 10:37 AM,Abigail Harwell <AbigailH@rpv.com>wrote: Attached is the public notice regarding the placement of temporary banners for non-commercial organizations within the public right-of-way.This item is to be heard at the September 20th City Council meeting.If you have any questions or would like to submit comments regarding this item,please do not hesitate to contact me at abigailh@rpv.com or via phone (310)544-5228. -Abigail Harwell Assistant Planner City of Rancho Palos Verdes www.palosverdes.com/rpv 9/6/2011 Attachments 1-9 CITY COUNCIL MINUTES From the July 19th Meeting Attachments 1-10 ithout objection,Mayor Long so ordered. May Long declared the public hearing open,and as there we no requests to spea the rna r,he declared the public hearing closed. Campbell,Misetich,Ster None None None hout objection,Mayor Long so ordered. Councilman Campbe uggested that a reordering of agenda items t the number of spe ers present to speak on each item. Council n Wolowicz moved,seconded by Councilman Campbell,to reorder th lowing order:Item 2,4,5,3,and 6. City Clerk Mo ale reported on the number of speakers for each Public He . g item. Councilman ern moved,seconded by Councilman Wolowicz,to approve the taft recommendati to:1)Accept the transfer of $25,732 in Community Develo ent Block Grant (CDBG)F s for FY 2011-2012 from the City of Rolling Hills;2)PT RESOLUTION NO.11-53,A RESOLUTION OF THE CITY COUNCI F THE CITY OF RANCHO PALOS ERDES,APPROVING AND AUTHORIZING ASSIGNMENT AGREEMENT BETWE THE CITY OF ROLLING HILLS AND T CITY OF RANCHO PALOS VERD REGARDING THE TRANSFER OF OMMUNITY DEVELOPMENT BLOCK G NT FUNDS FOR FY 2011-201 "AGREEMENT"); 3)Authorize the City Manager d City Clerk to execute the greement with the City of Rolling Hills;and,4)ADOPT RE LUTION NO.2011-54 RESOLUTION OF THE CITY COUNCIL OF THE CITY OF NCHO PALOS V DES,AMENDING RESOLUTION NO.2011-44,THE B GET APPRO IATION FOR FY 2011-12,FOR A BUDGET ADJUSTMENT OF $25,732 0 THE C Y'S COMMUNITY DEVELOPMENT BLOCK GRANT FUND. AYES: NOES: ABSENT: ABSTAIN: The motion passed on the following roll call Consideration of a Proposed Code Amendment to Eliminate the Current Program that Allows Non-Commercial Organizations to Place Temporary Special Event Banners in the City's Rights-of-Way [Continued from May 17, 2011] City Council Minutes July 19,2011 Page 5 of 15 Attachments 1-11 City Clerk Morreale reported that notice of the public hearing was duly published,written protests included in the staff report and late correspondence distributed prior to the meeting,the public hearing was continued from the May 17,2011 Council meeting,and there were 6 requests to speak regarding the item. Assistant Planner Harwell provided a brief staff report regarding the item. Discussion ensued between Council Members and staff. John Freeman,Pacific View Homeowners Association (HOA),Rancho Palos Verdes,stated that there needs to be a balance between the need for non-profit organizations to advertise their events and the General Plan requirement to preserve,protect and enhance the City's natural resources,including parks.He recommended that temporary banner signs be removed from parks and staff be directed to identify several locations for the placement of temporary banner signs in areas such as the Peninsula Center,Western Avenue commercial center,and Malaga Cove. Eileen Hupp,President and CEO,Palos Verdes Peninsula Chamber of Commerce,Rancho P~los Verdes,stated that the local non-profit organizations rely heavily on the placement of temporary banners to advertise their events which then generates tax revenue for the City.She stated that the Chamber of Commerce requests the City to consider the regulation of the size,appearance, and location of the banners similar to the program in the City of Rolling Hills Estates to continue to allow the promotion of non-profit organizations. Mary Jane Schoen heider,Palos Verdes Concours,Palos Verdes Estates,stated that the City should return to the previous temporary banner program,which regulated the size,color,wording and artwork of the banners.She requested a return to the old policy allowing only local non-profit organizations with events open to the public the permission to post their banners for a specific time period. Jane Jones,Friends of the Library,Rancho Palos Verdes,stated that she is in favor of the community supporting its non-profit organizations by allowing the continuance of the temporary banner sign program.She urged the Council to approve the banners with appropriate regulations regarding size,color,and length of time for posting the banners. Sharon Yarber,Rancho Palos Verdes,stated that she supported the continuance of the temporary banner sign programs in the City with regulations governing the program. Susan Brooks,Rancho Palos Verdes,stated that she urged the Council to uphold the Planning Commission decision regarding this matter,noting that the City Council Minutes July 19,2011 Page 6 of 15 Attachments 1-12 non-profit organizations are the backbone of the community.She noted that she believed the banner program should also be continued at the park sites. Councilman Wolowicz moved,seconded by Mayor Long,to adopt the Planning Commission's recommendation to preserve the existing ordinance regarding the temporary banner sign program with the following additions:1)a maximum number of signs at one area at one time to be limited to two on a first come,first served basis;and, 2)instructed staff to identify suitable locations for the placement of temporary banners. Council discussion ensued. A member of the public submitted a late speaker slip regarding this item,and since the public hearing was not closed,Council decided to allow the request to speak on the item. Jackie Crowley,Rancho Palos Verdes,stated that the current temporary banner program has worked well in the City's rural community and urged the continuance of the program. Mayor Long declared the public hearing closed. The motion passed on the following roll call vote: AYES: NOES: ABSENT: ABSTAIN: Campbell,Misetich,Stern,Wolowicz,and Mayor Long None None None ~..1I0d a brief recess from 8:48 P.M.to 8:59 P.M. -Proposed Ficus Hedge Deputy Community Deve item. sued between Council Members and staff. or Long declared the public hearing open. City Council Minutes July 19,2011 Page 7 of 15 Attachments 1-13 CITY COUNCIL 8TAFF REPORT From the July 19th Meeting Attachments 1-14 CITY OF MEMORANDUM RANCHO PALOS VERDES TO: FROM: DATE: HONORABLE MAYOR &MEMBERS OF THE CITY COUNCIL JOEL ROJAS,COMMUNITY ~PMENT DIRECTOR JULY 19,2011 SUBJECT:CONSIDERATION OF A PROPOSED CODE AMENDMENT TO ELlI\{IINATE THE CURRENT PROGRAM THAT ALLOWS NON- COMMERICAL ORGANIZATIONS TO PLACE TEMPORARY SPECIAL EVENT BANNERS IN THE CITY'S RIGHTS-OF-WAY REVIEWED:CAROLYN LEHR,CITY MANAGER a9-. Staff Coordinator:Abigail Harwell,Assistant Planner~ RECOMMENDATION Contrary to the Planning Commission's recommendation,Staff recommends that the City Council introduce Ordinance No._,for a·Code Amendment removing RPVMC Section 17.76.050.0.4,thereby eliminating the program that allows non-commercial organizations to place temporary special event banners in the City's rights-of-way.Whereas,the Planning Commission recommends that the program be retained but that additional or alternative sites be identified and the program regulations be amended to require more specific and uniform font,size and color requirements for the banners. BACKGROUND On June 3,2008,on a 5-0 vote,the City Council approved three new locations for the placement of temporary banners for non-commercial organizations on City property.The three locations consisted of:Silver Spur Road and Deep Valley Drive,across the street from the U.S.Post Office;Hawthorne Boulevard and Locklenna Lane,on the northwest corner within Hesse Park;and Palos Verdes Drive South and Palos Verdes Drive East,on the north side of the street next to the stop sign for the traffic traveling south on Palos Verdes Drive East. On December 7,2010,due to issues raised with the three approved locations and the Attachments 1-15 Code Amendment for Temporary Special Event Banners July 19,2011 presence of the banners in general,Staff recommended that the Council suspend the approval of any new banner sign placement requests at the 3 locations and initiate a Code Amendment to eliminate the current program that allows non-commercial organizations to place temporary special event banners in the City's rights-of-ways (report attached).With a 5-0 vote,the Council agreed to suspend the approval of any new temporary banner applications within the public right-of-way and initiate the code amendment process to eliminate the program. All proposed amendments to the City's Development Code require review and a recommendation from the Planning Commission before final action on the proposed amendment is taken by the City Council.As such,on February 8,2011,after a duly noticed comment period,Staff presented the proposed Code Amendment to the Planning Commission for consideration (report attached).Consistent with Staff's recommendation to the City Council on December 7,2010,Staff's recommendation to the Planning Commission \vas to eliminate the temporary special event banner program.After considering all written and verbal testimony at the hearing,the Planning Commission unanimously agreed 10 not accept Staff's recommendation.Instead,the Planning Commission recommended to the City Council that the program be retained but that additional or alternative sign sites be identified,and that a more uniform sign program be created that would require specific font style,size and sign colors (see attached minutes). The Planning Commission's recommendation was scheduled to be presented to the City Council on April 5,2011.Thus,on March 14,2011,a public notice of the April 5th City Council meeting was mailed to all residents located within 500 feet of three currently approved banner locations and the interested parties list,as well as published in the Palos Verdes Peninsula News on March 17,2011.Four items of correspondence were received in response to this notice.On April 5,2011,due to the absence of Councilmember Stern, Staff recommended a continuance of the public hearing regarding this item to May 17, 2011,to allow all Council members to be present for the hearing of this item.Due to the expected absence of one Councilmember from the May 1ih meeting,this item was continued again on May 17,2011 to July 19,2011.While no additional noticing was required since the Council continued the public hearing to a date certain,Staff re-sent a public notice and published the notice in the Palos Verdes Peninsula News a second time on June 30,2011.The minutes from the April 5th and May 1i h City Council meetings are attached as public comments were made at those meetings regarding this item. DISCUSSION Current Permitting Process The City approval process and regulations that allow noncommercial organizations to place special event signs in the public right-of-way are contained in RPVMC Section 17.76.050.0.4.The regulations are as follows: Attachments 1-16 Code Amendment for Temporary Special Event Banners July 19,2011 4.Temporary special event or other signs for noncommercial organizations may be placed in the public right-of-way,pursuant to the following guidelines: a.For purposes of this section,special event signs shall be limited to signs which advertise a specific activity occurring on a particular date; b.For special event signs,written request on forms provided by the city shall be made to the director no sooner than ninety days prior to the special event; c.Signs shall only be placed at locations in the right-of-way identified and designated by the director; d.Signs shall be erected in a manner prescribed by the director so as not to pose a traffic hazard and/or impede pedestrian or vehicular access within the pUblic right-of-way; e.For special event signs,each noncommercial organization shall be limited to the placement oftwo temporary signs within the city's public righ~o~wayperspemalevent f.For signs other than special event signs,each noncommercial organization shall be limited to the placement of two such signs within the city's right-of-way per year. g.Each sign shall not exceed thirty-two square feet in size; h.Each sign shall be displaced for a maximum of thirty days; i.Special event signs shall be removed within·forty-eight hours of the event's conclusion;and j.Applicants shall submit to the director a deposit fee established by the city council in the form of cash,check or money order as security for the placement of signs in accordance to these guidelines.Failure to erect and/or maintain the signs in accordance with guidelines (b) through (h)of this subsection (subsections (D)(4)(b)through (D)(4)(h) of this section)shall result in the forfeiture of the security deposit. At the time the City Council initiated the code amendment to possibly eliminate the program in December 201 0,the Council also suspended the program.Thus,for the last 7 months Staff has not approved any requests for the placement of banner signs.Prior to the program being suspended,Staffwould review sign placement requests on a first come first served basis and issue sign permits to organizations that met the placement criteria. Once approved for a specific time period at a specific location,the organization would then be responsible for affixing their temporary sign to the eXisting support poles at the sign display location and removing the sign when their approved time period lapsed.Staff managed the program in a way that ensured that not more than two signs displayed at each location.The Department's Code Enforcement Staff became involved if signs were not removed when required.Before the program was suspended in December 201 0,Staff had approved 22 sign placement requests at the 3 approved locations since June 2010, the time when the 3 locations became available. Attachments 1-17 Code Amendment for Temporary Special Event Banners July 19,2011 Explanation of Planning Commis'sion Recommendation At the February 8th Planning Commission meeting hearing,most of the public correspondence received by the Commission advocated retention of the current banner sign program.As a result,as shown in the attached minutes,all Commissioners agreed that elimination of the program would not be beneficial to the community.The Commission felt that allowing non-profit organizations to communicate with the residents is a strong, important purpose that outweighs some of the other interests,such a potential difficulty of enforcement and the unsightliness of the sites.The Commissioners agreed that the concerns raised against the three current sign sites could be addressed by modifying the program with a combination of additional and different locations,and further regulation of the appearance of the banners and the manner in which they were displayed.Referencing the regulations of Rolling Hills Estates,the Commission felt that additional regulations to require specific font style,size and sign colors as well as a solid frame and backing would assist in the appearance of signs.However,the Commission seemed to agree that the current approved location at Hesse Park and the possible use of City Hall property implied City co-sponsorship or approval of events advertised by other organization signs,and that other sites should be sought to provide more appropriate locations that provide visibility while not implying City involvement. As such,the Planning Commission recommended that the City Council not eliminate the existing program,but retain the existing mechanism to allow non-profit organizations to obtain a permit and post banners,to find additional locations in the City where banners could be posted to address the concerns with the three current locations,and increase the aesthetic standards for the banners in terms of color,size,and font. Explanation of Staff Recommendation Notwithstanding the Planning Commission's recommendation,City Council Policy No.42 requires Staff to provide the Council with its own independent recommendation. Consistent with its recommendation to the City Council on December 7,2010 and to the Planning Commission on February 8,2011,Staff is recommending elimination of the temporary special event banner program within the public right-of-way.The basis for Staff's recommendation is as follows. 1.)Staff has received various complaints from the community and residents regarding the three currently approved locations.These complaints range from the unattractiveness or unsightliness of the banners,to confusion with the posted banners and the location in which they are placed,to the proliferation of banners in the City. 2.)Staff has received complaints from applicants regarding the lack of visibility of these locations compared to the previously used locations.Applicants were unhappy with the locations provided by the City,expressing that banners placed at these locations do not provide the advertisement of their events or organizations as compared to the Attachments 1-18 Code Amendment for Temporary Special Event Banners July 19,2011 placement of banner at Silver Spur and Hawthorne,or Indian Peak and Hawthorne. 3.)Staff does not believe there are other viable locations in the public right-of-way for the placement of banner signs.The reason an item was taken to the City Council in 2008 to identify additional sign placement locations was because all of the previous right-of- way locations became unavailable due to private development or realization that the locations were not actually in the public right-of-way.ThUS,in 2008,Staff conducted a City-wide search for new locations for the placement of banner signs within the public right-of-way.Staff found it difficult to find additional sign placement locations in the. public right-of-way that met the desired criteria of providing high sign visibility at high traffic intersections,adequate and safe accessibility for the installation and removal of signs,and no visibility impacts to pedestrian or vehicular traffic.As a result,only one viable location within the public right-of-way was found at the intersection of Palos Verdes Dr South and Palos Verdes Dr East.However,in order to provide additional areas to place banner signs Staff recommended,and the City Council approved,the placement of banner signs on property owned by the City not necessarily classified as the public right-of-way.These two additional locations being a small parcel owned by the City at Silver Spur and Deep Valley Drive and a portion of Hesse Park at Hawthorne and Locklenna Lane.As noted earlier,allowing temporary banners at these City property locations ended up creating a number of unexpected issues and concerns from the public.Therefore,it is not recommended that City properties be used for the placement of banner signs.Thus,if the intent is to find additional locations within the public right-of-way,since circumstances have not changed since 2008,Staff does not believe that there are additional viable sign placement locations available in the public right-of-way. 4.)The City does not have an ability to regulate the content of any banner that may be posted at either of the approved locations under the program.If a non-commercial organization were to apply for placement of a banner that contains political,religious or offensive messages which could cause discord or objection from other members of the community,Staff cannot deny the placement of a banner based upon the content of the banner.Although this has not been an issue in the past,the potential for such future applications necessitates the consideration of this issue. CONCLUSION While the opportunity for community organizations to provide no-cost advertisement for special events through the placement of temporary banner signs at designated locations within the City's public rights-of-way has been available for quite some time,lack of appropriate and adequate locations,as well as lack of public support has made the availability to provide this service difficult.Additionally,case law does not allow for City regulation of banner content,which could have the potential for further issues.As such; Staff is recommending that the City Council approve a Code Amendment to remove Attachments 1-19 Code Amendment for Temporary Special Event Banners July 19,2011 RPVMC Section 17.76.050.0.4 and renumber Section 17.76.050.0.5,thus eliminating the program that allows the placement of temporary special event banners in the pUblic right- of-way. PUBUCCORRESPONDENCE As noted earlier,in response to the public notice sent on March 14,2011 in advanceofthe April 5,2011 City Council meeting on this issue,Staff received 4 items of correspondence, which have been attached and summarized below.Additionally,one comment was received in response to the notice sent on June 30,2011. Mary Jan Schoenheider of Palos Verdes Estates,wrote in support of keeping the banner program for the benefit of the non-profit organizations in the City,but feels that the City should be stricter in regulating the signs,similar to the City of Rolling Hills Estates. Elizabeth Griggs,General Manager of the Promenade on the Peninsula,wrote in support of keeping the banner program.Ms.Griggs believes that the City should support non-profit organization events at a time "when funds are limited." Jane Jones,President of the Peninsula Friends of the Library,wrote in support of keeping the banner program,stating that the presence ofthe banners is "vital for the organizations to inform residents of their activities."Ms.Jones adds that the City should provide additional measures in which to "make these banners more esthetically pleasing." John Freeman,of the Pacific View Homeowners Association,wrote with concern of sign proliferation in the City.Mr.Freeman believes that the use of banners by non-profit organizations to publicize and the need to protect the City's parks are two separate issues. He supports a non-profit's need to advertise their events,but does believe the placement of the signs at City parks is in compliance with the General Plan.Mr.Freeman states that commercial areas would be a better location for the placement of banners. In addition,Mr.Freeman also attended the April 5,2011 and May 17,2011 City Council meeting and provided verbal testimony during the Council public hearings.At the April 5th meeting,Mr.Freeman reiterated his point about the two separate issues of non-profit organization's need to advertize for their events and the requirement of the City to conserve,protect and enhance natural resources.He also lists the properties of Golden Cove,Western area shopping center and Indian Peak as alternative locations where banners could be placed.At the May 17th meeting,Mr.Freeman spoke to the Council again,stating concerns with the reasons why the item continued to be continued and suggested the Council form a subcommittee to meet with the other Peninsula cities to consider mutual permanent locations for the advertizing of upcoming events for all four cities.The minutes from these two meetings regarding this item have been attached. Attachments 1-20 Code Amendment for Temporary Special Event Banners July 19,2011 Jackie Crowley,a resident of Rancho Palos Verdes,wrote support of keeping the banner program.Ms.Crowley believes the visual posting of banners is a benefit to the community and important for advertisement of the organizations,stating that "the City has worked a plan for these postings that has been beneficial to the non-profit organizations.Why must the City make this change?" ADDITIONAL INFORMATION Banner Policies for the Cities of Rolling Hills Estates At the February 8th Planning Commission meeting,the Planning Commission asked Staff to review the City of Rolling Hills Estates banner program,as it appeared to address many of the concerns expressed.Currently,the City of Rolling Hills Estates offers seven (7) locations within the public right-of-way for the placement of temporary signs.The City of RHE restricts the sign color,font,logo,wording,placement duration and size in a much stricter manner than the existing RPV standards.A copy of RHE's existing regulations and application has been sttached as a reference. Unpermitted Signs at Hawthorne and Silver Spur At the February 8th Planning Commission meeting,the Planning Commission asked about the status of the previously used location at the northeast corner of Hawthorne and Silver Spur.Although banners are no longer permitted at Silver Spur and Hawthorne,banners are still being hung without permission on the fence located at the southwest corner of the intersection.Because the fence that the banners are attached to is a private fence on private property,the City's Code Enforcement Staff has an agreement with the property owner to post a sign warning not to post banners on the fence at this location or the City will proactively take them down.According to Code Enforcement Staff,the posting of this warning sign has been effective in minimizing the amount of unpermitted banners put at this location. Banners at City Parks for City Sponsored Events At the February 8th Planning Commission meeting,the Planning Commission asked about the placement of signs at City Hall and other sites for City sponsored events,and who authorizes such signs.Periodically,the City's Recreation and Parks Department and/or the Public Works Department will place a sign at one or more of the City's park sites or at City Hall advertising an upcoming City sponsored event.The placement of these types of banner signs is not regulated through this subject banner program since these signs are installed by City Staff on City property for City sponsored events.However,because there are no present regulations or policies regarding the placement of such signs on City properties,the Recreation and Parks Staff is working to draft a City Council policy on this issue for the Council's review and discussion at a future meeting. Attachments 1-21 Code Amendment for Temporary Special Event Banners July 19,2011 ALTERNATIVES In addition to Staff's recommendation,below are alternatives for the City Council to consider: 1.)Implement the Planning Commission recommendation to locate additional or alternative sign location sites on other city properties and adopt a uniform sign program that would require specific font style,size and sign colors;or, 2.)Keep the program but eliminate the Silver Spur/Deep Valley and Hesse Park locations thus leaving the PVDS/PVDE location as the sole location for the placement of two community organization signs and amend the Code to allow a quicker turnover of signs at this location;or, 3.)Keep the program but eliminate the Silver Spur/Deep Valley and Hesse Park locations thus leaving the PVDS/PVDE location as the sole location for the placement of two community organization signs and amend the Code to require additional size and appearance restrictions of signs at this location. Attachments: •Ordinance No.__ •E-mails and correspondence received from the public •Late correspondence from the previous public hearings •Minutes from May 1i h City Council Meeting •Minutes from April 5th City Council Meeting •Minutes from the February 8th Planning Commission Meeting •Planning Commission Staff Report from February 8,2011 •City of Rolling Hills Estates Requirements for Temporary Signs in the Public right-of-way Attachments 1-22 ORDINANCE NO.__ AN ORDINANCE OF THE CITY OF RANCHO PALOS VERDES ELIMINATING SECTION 17.76.050.0.4 OF THE CITY'S MUNICIPAL CODE,WHICH WILL NO LONGER ALLOW TEMPORARY SPECIAL EVENT BANNERS OR OTHER SIGNS FOR NONCOMMERCIAL ORGANIZATIONS TO BE PLACED IN THE PUBLIC RIGHT-OF-WAY,AND RE-NUMBER MUNICIPAL CODE SECTION 17.76.050.0.5 TO 17.76.050.0.4 (CASE NO. ZON2011-00007). WHEREAS,Section 17.76.050 of the City of Rancho Palos Verdes Municipal Code (the "Municipal Code")sets forth various procedures and regulations regarding the provision of signage on private and public property within the City;and, WHEREAS,since 1998,the City's Development Code allowed temporary special event banners or other signs for noncommercial organizations to be placed in the public Tight-of-way with City approval;and, WHEREAS,on June 3,2008,the City Council approved of the following three locations for the posting of 2 banners per location:Silver Spur Road and Deep Valley Drive;Hawthorne Boulevard and Locklenna Lane;and Palos Verdes Drive South and Palos Verdes Drive East;and, WHEREAS,on June 9,2010,Staff began issuing permits for the three locations;and, WHEREAS,due to concerns raised by residents and applicants,on December 7,2010,the City Council initiated a code amendment to eliminate the existing program that allows "noncommercial organizations to place temporary banners or other signs in the City's right-of-way;and, WHEREAS,on February 8,2011,after notice issued pursuant to the requirements of the Rancho Palos Verdes Development Code,the Planning Commission held a duly noticed public hearing,and unanimously agreed not to accept Staff's recommendation to delete the temporary banner program;and, WHEREAS,on March 14,2011,Staff mailed out 137 notices to property owners located within 500 feet of the three currently approved special event banner public right-of-way locations,and 44 notices to applicants who had received approval for temporary banners within the public right-of-way within the last calendar year;and, Ordinance No.2011-_ Page 1 of 5 Attachments 1-23 WHEREAS,on March 17,2011,notice of a public hearing on the proposed amendments to Section 17.76.050.0 of the Municipal Code was .published in the Palos Verdes Peninsula News;and, WHEREAS,on April 5,2011,the public hearing was continued to May 17, 2011 in order for all Councilmembers to be present for the hearing;and, WHEREAS,on May 17,2011,the public hearing was continued to July 19,2011 in order to all Councilmembers to be presentfor the hearing;and, WHEREAS,on June 30,2011,a second notice was published in the Palos Verdes Peninsula News and notices were re-sent;and, WHEREAS,pursuant to the provisions of the California Environmental Quality Act ("CEQA")Section 15061.b.3,the code amendment is exempt from further CEQA analysis as by a general rule CEQA applies only to projects which have the potential for causing a significant effect on the environment,and Staff believes with certainty that there is no possibility the code amendment to eliminate Section '17.76.050.0.4 and renumber Section 17.76.050.0.5 would have a significant effect on the environment;and, WHEREAS,on July 19,2011,the City Council held a duly noticed public hearing,at which time all interested parties were given an opportunity to be heard and present evidence. NOW,THEREFORE,THE CITY COUNCIL OF THE CITY OF RANCHO PALOS VERDES DOES HEREBY FIND,DETERMINE,AND RESOLVE AS FOLLOWS: Section 1:That the amendments to Title 17 of the Municipal Code are consistent with California Government Code Section 65853,zoning amendment procedures. Section 2:That the amendments to Title 17 are consistent with the Rancho Palos Verdes General Plan and Coastal Specific Plan in that they uphold,and do not hinder,the goals and policies of those plans.Specifically,the elimination of Section 17.76.050.0.4 will result in less signage and eliminate the possibility of a controversial sign being displayed. Section 3:The City Council finds that the amendments to Title 17 are necessary to preserve the public health,safety,and general welfare in the area Section 4:Section 17.76.050.0.4 of Chapter 17.76 (Miscellaneous Permits and Standards)of Title 17 of the Municipal Code is hereby removed, including (shown in strikethrough text for text removed): Ordinance No.2011-_ Page 2 of 5 Attachments 1-24 "4.Temporary speoial event and other signs for nonoommeroia! organi:zations may be plaoed in the publio right of way,pursuant to the following guidelines: a.For purposes of this seotion,speoial event signs shall be limited to signs v'ihfoh ad~lerttse a speoffie aotb/ify oocurring on a partioular date; b..f=.or speofal event signs,written roquest on forms provided by the oity shall be made to the direotor no sooner than ninety days prior to tho speoial event; o.Signs shaH only be plaoed at looations in the right of way identified and designated by the direotor; d.Signs shall bo ereoted in a manner presoribed by the dirootor so as not to pose a traffio hazard and/or impede pedestrfan or vehioular aooess within the publio right of way; e.For speoial event signs,eash nonoommeroial organization shall be limited to the plaoement of two temporary signs within the oity's publio right of wayperspeoialevent f.For signs other than speoial event signs,eash nonoommeroial organization shaH be limited to the plaoement of two suoh signs within the oity's rightof~~(peryea~ g.Eash'sign shaN not exoeed thirty two square feet in area; h.Eash sign shaN be dtsplayed for a maximum of thirty days; i.Speoial event signs shall be removed ',vithin forty eight hours of the event's oonolusion;and, j.Applioants shall submlt to the direotor a deposlt fee established by the oily council in the form of oash,oheok or money order as seourify for the plaoement of signs·in aooordanoe to these guidelinos.Failure to ereot and/or maintain the signs in aooordanoe V'/ith guidelines (b)through (h)of this subseotion (subseotlons (D)(4)(b)through (D)(4)(h)of this seotion)shall result in the forfeiture of the seourity deposit. Section 5:Section 17.76.050.0.5 of Chapter 17.76 (Miscellaneous Permits and Standards)of Title 17 of the Municipal Code is hereby amended to be re-numbered to 17.76.050.0.4 and be read as follows (bold underline text for new text and strikethrough text for text to be deleted): ''a 1:..Temporary signs allowed by this subsection shall be removed upon the completion of the campaign,the culmination of any of the above activities,or the expiration of any other time frame specified by this section.11 Section 6:The amendments to Title 17 of the Rancho Palos Verdes Municipal Code as identified in Sections 4 and 5 previously shall become effective on the effective date of an ordinance adopted by the City Council. Section 7:Severability.If any section,subsection,subdivision, sentence,clause,phrase,or portion of this ordinance or the application thereof to any person or place,is for any reason held to be invalid or unconstitutional by the Ordinance No.2011-_ Page 30f5 Attachments 1-25 decision of any court of competent jurisdiction,such decision shall not affect the validity of the remainder of this ordinance.The City Council hereby declares that it would have adopted this ordinance,and each and every section,subsection, subdivision,sentence,clause,phrase,or portion thereof,irrespective of the fact that anyone or more sections,subsections,subdivisions,sentences,clauses, phrases,or portions thereof be declared invalid or unconstitutional. Section 8:The City Clerk shall cause this Ordinance to be posted in three (3)public places in the City within fifteen (15)days after its passage,in accordance with the provisions of Section 36933 of the Government Code.The City Clerk shall further certify to the adoption and posting of this Ordinance,and shall cause this Ordinance and its certification,together with proof of posting,to be entered in the Book of Ordinances of the Council of this City of Rancho Palos Verdes. Section 9:This Ordinance shall go into effect and be in full force and effect at 12:01 AM on the 31 st day after its passage. PASSED,ApPROVED,AND ADOPTED this 19th day of July 2011. Tom Long,Mayor ATTEST: Carla Morreale,City Clerk STATE OF CALIFORNIA ) COUNTY OF LOS ANGELES )ss CITY OF RANCHO PALOS VERDES ) I,Carla Morreale,City Clerk of the City of Rancho Palos Verdes,do hereby certify that the whole numbers of the City Council of said City is five;that the foregoing Ordinance No._was duly and regularly adopted by the City Council of said City at a regular meeting thereof held on July 19th ,2011 by the following vote: AYES: NOES: ABSENT: ABSTAINED: City Clerk Ordinance No.2011-_ Page 4 of4 Attachments 1-26 Page 1 of1 Abigail Harwell From:AGENT [agent@remaxpv.com] Sent:Tuesday,July 12,2011 5:52 PM To:abigailh@rpv.com SUbject:Regulating against temporary special event signs. To Whom It may concern, I belong to many organizations that need this visual posting of banners.This is a very family oriented community and this hands on advertising is very important.In the past,the city has worked a plan for these postings that has been beneficial to the non profit organizations.Why must the city make this change???1 have been a resident of the Peninsula for over 50 years and reside in Rancho Palos Verdes. Jackie Crowley 7/12/2011 Attachments 1-27 Mary Jane Schoenheider 3700 Palos Verdes North Palos Verdes Estates,CA 90274 310-375-3051 mjsels@aol.com March 22,2011 Carolyn Lehr,City Manager Staff Members Members of the Planning Commission City of Rancho Palos Verdes 30940 Hawthorne Blvd. Rancho Palos Verdes,CA 90275 As a 45 year resident of the Palos Verdes Peninsula,and an active member in a number of local community philanthropic organizations,I am writing to petition the City of Rancho Palos Verdes to consider reinstating the original rules for placing banners by non-profit organizations on the designated areas in the city. The many non-profit organizations that for years complied by the rules set by the city greatly appreciated and benefited from hanging our banners for a specific amount of time to announce our events. The City use to require that a member of an organization come into City Hall,Public Works Dept.,fill out a detailed request form for a minimum 2 week period to post a banner.Only 4 or 5 banners were allowed at the same time at the comer of Hawthorne and Silver Spur (the prime location in the city and most requested).I do recall there was another location for a banner on the east side of the hill. There was a time period in which an organization could register for a banner placement. As I recall it was something like 30-60 days prior to the requested posting date. Specific instructions were listed by the city,including size of banner,specific color green on white background,and NO art work.Logos and wording had to be approved.A copy of the banner wording was required to be submitted. An upfront fee of$30 was required at time of request for a banner.The check was either returned after meeting all the rules including taking the banner down on time,or was kept on file if this was an organization that filed on a yearly basis. Cont. Attachments 1-28 Page 2 At some point in time the city stopped requiring the above rules,and it became a free for all with anyone posting banners of any size and color for not only non-profit events but for commercial gain.Banners began to be left up on the Silver Spur fence for weeks and even months following an event.That site at Silver Spur and Hawthorne became a complete unsightly mess. With this being said,I would like to request that the City of Rancho Palos Verdes go back to their old policies of allowing ONLY local non-profit organizations holding an event open to the public be allowed to post their banner for a specific time period.No school and sports teams should be allowed to place banners for sign ups.The city needs to be more diligent in checking the areas where banners are placed.Notices need to be put on your website and in local publications regarding the rules for placing a banner,and I would also suggest a stiff fine for those organizations not abiding by the rules. The City of Rolling Hills Estates does a very good job at controlling signage on their city fences.Why can't the City of Rancho Palos Verdes do the same with their designated sign areas? I plan to attend the meeting on Tuesday,AprilS. Thank you for allowing me to express my opinions. ~fkueeS~ Mary Jane Schoenheider Attachments 1-29 Page 1 ofl Abigail Harwell Subject:FW:City Banner Program From:Elizabeth Griggs [mailto:egriggs@stoltzusa.com] Sent:Monday,March 28,201111:34 AM To:cc@rpv.com Subject:City Banner Program Dear RPV City Council, As the General Manager of Promenade on the Peninsula,we are proud to be active in the community and do what we can to support the non-profit organizations and their efforts on the peninsula.The residents on the hill are incredibly philanthropic and lead their lives with a passion unlike many others.They make things happen, even in these unprecedented times. As all businesses,everyone is having to do things smarter and with less resources.Non-profits are no different.The vast majority of non-profits need the City's support on the affordable banner program that allows them to promote their important fund raising event or message on the hill especially at a time when funds are limited. . Please look at how other cities on the hill work together to support the non-profits.Hopefully there are some ideas that may generate some thought in the review of this important banner program. On behalf of all businesses,the City's support is greatly appreciated. Elizabeth Griggs General Manager Stoltz Management Promenade on the Peninsula 550 Deep Valley Dr.Suite 101 Rolling Hills Estates,CA 90274 Telephone:(310)541-0688 Fax:(310)377-6062 www.promenadeonthepeninsula.com 4/27/2011 Attachments 1-30 "1~.!h PEN I NSU LA --..../ i..'clltiS of the library sUI'pt,'dng 1':110$Ve,d«LIbraries March 2S,2011 TO.ItPV City Council FROM'Penmsula Friends of the Library RE Non-profit Orgunazatlons'Usc orSpeclDI Event Banners in Rancho Palos Verdes Durmg your discussion of this ISSue at your council meeting.please consider the position of the non-profits,such as the Penmsula Friends orthe Library. Rancho Palos Verdes IS a community.We arc extremely fortunate to have 50 many residents who support our non-profits.Without these people and organlzalions.RPV would nol have nearly as mnny benefits to offer its residents. These banners Are vltal for the organaations to mfonn residents orthcir activilles It IS too costly to mall to each residence. To Ilioke these bannen more esthetically pleasing.RPV could create condillons for banners,such us,penn.isslon from RPV to post a banner.all banners 10 look the same as regards Size.color.print,and length of posting. The Peninsula Friends of the Library Sincerely requests that you NOT remove Ihis means ofcommuni calion 10 our I'CSldents,leaving them uninfonned ormany activIties ()(the unportanl organizations ofRPV. Thank You~orYo..conSideration. ~. _I-li-J June:June Pre:sldenl " Attachments 1-31 Page 1 of 1 Abigail Harwell From:John Freeman Urfree@cox.net] Sent:Tuesday,March 29,2011 9:33 AM To:cc@rpv.com Cc:Joel Rojas;AbigailH@rpv.com Subject:Code amendment for Sign ordinance,April 5 Attachments:Sign Pollution Virtual Tour.pdf Mayor Long and City Council members, Thank you for considering this important issue of sign proliferation in RPV. I believe the Planning Commission got confused when hearing this matter,by incorrectly combining two separate issues into one issue.The two separate issues are: 1.The need for non-profit organizations to publicize their events using banner or other signs within RPV. 2.The requirement (as specified in the General Plan)to "conserve,protect,and enhance its natural resources"---in this case,our parks. And,I would suggest to specifically protect Hesse Park from a proliferation of signs which interfere with our natural beauty and views of the ocean and trees.I have seen up to 5 banner signs simultaneously advertising at Hesse Park:2 on Locklenna Lane at Hawthorne Blvd,plus 2 or 3 near the Hawthorne Blvd entrance to Hesse Park.Might as well rename it to "Hesse Banner Park"if that is the intent.NO. I have stated before and continue to support our non-profit,cultural,and youth sports activities which are important to our community.That is not the issue. Our General Plan requires you to give PRIORITY to our parks when considering protecting the parks. I've attached a short virtual-tour pdf of what RPV could look like if you allow banner signs at any or part or all of our parks.Take a look.Can you image the resident revolt if you allowed those type of signs at these parks?That's a slippery slope we should never start. A better placement of banner signs could be in commercial areas,such as Golden Cove Shopping center, Western Ave Shopping centers,or perhaps Indian Peak Rd between the Norris Theatre and Crenshaw Blvd., or other locations that do not interfere with the natural beauty and natural resources that we all moved here to enjoy. "It is the goal of the City of Rancho Palos Verdes to conserve,protect,and enhance its natural resources,beauty,and open space for the benefit and enjoyment of its residents and the residents of the entire region. Future development shall recognize the sensitivity of the natural environment and be accomplished in such a manner as to maximize the protection of it." (Quote is from the RPV General Plan,Natural Environment Element.) Thank you, John Freeman Pacific View Homeowners Association 4/27/2011 Attachments 1-32 Sign Pollution Virtual-Tour around Rancho Palos Verdes What could happen next! Existing sign at Hesse Park and Hawthorne Blvd. Possible future sign at Ryan Park?I hope not! Attachments 1-33 What it could look like at Point Vicente Interpretive Center What it could look like at Abalone Cove Park 'C._,i.kYffiM)'u.',.'~ Attachments 1-34 Advertising at Sunset Point Park?NO Attachments 1-35 From:janb924@aol.com Sent:Tuesday,April 05,2011 3:11 PM To:cc@rpv.com SUbject:banners To Whom It May Concern,. I am Chair of the Musical Mosaic Concert given by Mu Phi Epsilon,the non-profit fraternity who raises funds for music in the schools.We would appreciate your support in keeping the banners as is-as we feel it increases our audience,and hence,our ability to raise money. Thank you for your consideration, Jan Bunker 4/5/2011 Attachments 1-36 February 7,2011 TO:RPV Planning Commission FROM:Peninsula Friends ofthe Library RECEIVED FEB 08 2011 pLANNING,BUILDING AND CODE ENFORCEMEI'IT \ RE:Non-profit Organizations'Use of Special Event Signs in Rancho Palos Verdes It was brought to our attention that the Planning Commission is discussing,and perhaps recommending to the City Council,that these signs not be permitted on RPV property. Our position is opposed to this restriction. Rancho Palos Verdes is a community.We are extremely fortunate to have so many residents who support our non-profits.Without these people and organizations,RPV would not have nearly as many benefits to offer its residents. These signs are vital for the organizations to inform residents of their activities. It is too costly to mail to each residence. To make these signs more esthetically pleasing,RPV could create conditions for signage;such as,permission from RPV to post a sign,all signs to look the same as regards size,color of sign and print,size of print and length of posting. The Peninsula Friends of the Library sincerely requests that you will NOT remove this communication to our residents,thusly leaving them uninformed of many activities ofthe important organizations ofRPV. Thank:you for your consideration. Jane Jones President Attachments 1-37 Page 1 ofl Abigail Harwell From:kelly bates [kellyblankbates@yahoo.com] Sent:Tuesday,February 08,2011 8:40 AM To:abigailh@rpv.com SUbject:event signs Ms.Harwell, I was very interested to read the memorandum regarding event signs in Rancho Palos Verdes.As a member of Cw:tain's Up!and Ek Kardia I have been involved with event sign placement.I did not xealize that the Hawthorne/Silver Spw:location was no longer valid and that explains the terrible mis-use of this area by commercial signs.The intersection looks awful with Domino signs and month old Christmas tree signs. However,I think it's very important that the city supports the many and varied non pxofit events in ow: community,especially at a time when newspapers are cutting back and it is harder and harder to find venues to announce these events.I :find it ironic that RHE insisted that the Silvex Spur/Crenshaw location since RHE does allow signs.I do like that RHE has a strict policy on what they allow and maybe this would help with the event sign issue in RPV. Thank you fox yow:time, Kelly Bates 2/8/2011 Attachments 1-38 Page 1 ofl Abigail Harwell From:Joel Rojas [joelr@rpv.com] Sent:Monday I February 07,2011 9:52 AM To:abigailh@rpv.com SUbject:FW:February 8.Item 4.Banners From:SunshlneRPV@aol.com [mailto:SunshineRPV@aol,com] Sent:Monday,February 07,2011 9:47 AM To:pc@rpv,com Subject:February 8.Item 4.Banners February 7,2011 MEMO from Sunshine TO:RPV Planning Commissioners RE:4.CODE AMENDMENT FOR TEMPORARY SIGN PERMITS (CASE NO.ZON2011- 00007):Citywide I City (AH) Staff is reacting to aesthetic concerns expressed by a few residents of our city.In support of their solution they have expressed a concern or their own which is a potential First Amendment violation. The Staff recommendation is only a partial solution.I suggest that you consider going all the way in one direction or the other. If you are leaning in the direction of preventing "unsightly"banners,(as in supporting Stafr~ Recommendation),then you should recommend that the City cease and desist posting banners of their own in the right of way where other organizations may not;cease and desist allowing banners to be displayed on parkland;prohibit banners on private property if they are visible from public places.These banners are either compatible with our community or they are not. If you are leaning in the direction of allowing these banners,then you should recommend adding them,in all locations,to the City's income generating fee structure under the Rec. and Parks Department.They must already have policies for signage as related to the for a fee.activities on our parks. I find these banners to be both informational and an ugly distraction as I am driving by. 2/7/2011 Attachments 1-39 Silver Spur Elementary School PTA 5500 Ironwood Street Rancho Palos Verdes,CA 90275 February 2,2011 Rancho Palos Verdes City Hall Attention:City Council 30940 Hawthorne Blvd. Rancho Palos Verdes,CA 90275 Dear City Council Members, ~L\(fl ('II/!({tzitUclJ ffillPf15 RECE~VED FEB 03 2011 .PLANNING,BUILDING AND CODE ENFORCEMENT It has recently come to our attention that a proposal has been initiated to eliminate the program that currently allows non-profit organizations to place temporary special event signs at the intersec:tions ofPV Drive SoutblPV Drive East,Silver SpurlDeep Valley and at Hesse Park.The Silver Spur Elementary School PTA would like to appeal to the City not to eliminate this program,as it benefits not only the Chamber,but non-profit members as well. Often these signs prov~de a "visual"reminder that so many of us need to leam about or .. remember events and programs.These signs provide valuable advertising and allow us to spend our limited dollars as wisely as possible,increasingly important given the current economic challenges we face.We again appeal to you to consider the impact the elimination of these special events signs would have on the community and the non-profit organizations that benefit from them.. Thank you for your further consideration ofthis matter. Victoria Kramer Corresponding Secretary Silver Spur Elementary School PTA Attachments 1-40 Page 1 of2 Abigail Harwell From:Joel Rojas Uoelr@rpv.com] Sent:Friday,February 04,201111:10 AM To:'Abigail Harwell' Subject:FW:Code Amendment for Temporary Sign Permits (CASE NO.ZON2011-00007) From:John Freeman [mallto:jrfree@cox,net] Sent:Friday,February 04,201111:05 AM To:pc@rpv.com SUbject:Code Amendment for Temporary Sign Permits (CASE NO.ZON2011-00007) Re:Agenda item #4,February 8,2011 Dear Planning Commissioners: I support the staff report and City Council direction to eliminate signs from our parks. Thank you for considering this important matter relating to the Sign and Advertising Pollution at our parks. "It is the goal of the City of Rancho Palos Verdes to conserve,protect,and enhance its natural resources,beauty.and open space for the benefit and enjoyment of its residents and the residents of the entire region. Future development shall recognize the sensitivity of the natural environment and be accomplished in such a manner as to maximize the protection of it." (From the RPV General Plan,Natural Environment Element.) Conclusion:We must give priority to "conserve,protect,and enhance"'our parks,over advertising and banner signs that are not even related to our parks.See my previous emaits below. Thank you, John Freeman Pacific View Homeowners Association (representing 345 homeowners immediately surrounding Hesse Park) From:John Freeman [mailto:jrfree@cox.net] Sent:Monday,October 25,20104:43 PM To:Julie Peterson Co:cc@rpv.com SUbject:Sign Pollution at Hesse Park Hello Julie, I live near Hesse Park and J've noticed an increasing frequency of large plastic signs placed at the entrances of the park for passing motorists.As you know,Hesse Park is one of our most beautiful 2/4/2011 Attachments 1-41 Page 2 of2 parks with great ocean views and vistas.However lately it has become "Billboard Park".Today there are signs for a Christian Science Healing service and the PV Symphony.Last week it was PV Promenade on the Peninsula 5K walk/run.Before that was Palos Verdes Concours,and on and on. My point/question is what are we promoting at RPV,"Billboard Parks"or ocean vistas?Is there any end to this?Frankly I (and I suspect most others)didn't move to RPV to see weekly changing billboard sized signs at our Hesse Park corner.We want to see the trees and the ocean. Please help me understand the increased usage of signs at our beautiful parks.For 30 years we have managed just fine without eye jarring huge signs.Maybe I can understand if it is a RPV park event at Hesse Park being announced,but we don't need this to be a forum for any and all other ads. What can you (we)do to put a stop to this sign pollution? John Freeman Rancho Palos Verdes From:John Freeman [mailto:jrfree@cox.net] Sent:Tuesday,October 26,20107:48 AM To:'carolyn Lehr' Cc:'parks@rpv.com'j cc@rpv.comj Julie Peterson (jullep@rpv.com) Subject:RE:Sign Pollution at Hesse Park Hello Carolyn, I'm sure there are lots of worthwhile community groups and I'm not against any of them.I was surprised to see the Christian Science Church service event advertisement at Hesse Park.Their church is in PV Estates,not RPV,so how does that qualify? And I support the Peninsula Symphony as well.A fine organization.But their concerts are in the Rolling Hills Estates Covenant Church,not in RPV. And the Promenade on the Peninsula race ran a course on Deep Valley Drive near the RHE shopping center,not in RPV. Bottom line,none of these events seem to have anything to do with Hesse Park or are even geographically related to Hesse Park. Carolyn,you know I'm a big supporter of our parks,especially Hesse Park.Maybe I just don't understand the staff approval process,municipal code,or overall policy regulating signs at specific RPV parks. Advertising "Shakespeare by the Sea","Pet Adoption",or "We Want your Input"seems appropriate at Hesse Park,but I don't see the other connections.Do you? John Freeman 2/4/2011 Attachments 1-42 Page 1 ofl Abigail Harwell From:Joel Rojas [joelr@rpv.comj Sent:Friday,February 04,2011 8:16 AM To:abigailh@rpv.com Subject:FW:PC Mtg.of 2/8/11 From:reblslmon [mallto:reblsimon@aol.com] Sent:Thursday,February 03,2011 4:58 PM To:sharon yarber;pC@rpv.com Cc:Ara M;Carolyn Lehri Carol W.Lynch Subject:Re:PC Mtg.of 2/8/11 ' What does this resolution exactly mean?We can only have signs at our front yards and private businesses?They do this and we're not a charter city yet.God help us ,if C passes In a message dated 02103/11 11 :50:03 Pacific Standard Time,momofyago@gmail.com writes: Dear Planning Commissioners, Our rights as citizens and residents are constantly being eroded at every level of government. It is important that the exercise of our rights of free speech not be further reduced.I do not see any justification for prohibiting non-commercial signs on the City's rights-of-way,particularly with respect to matters oflocal interest and/or concern,such as election matters. Please do NOT adopt the proposed Resolution eliminating RPVMC Section 17.76.050.0.4, the effect of which will be to prohibit signs in the City's rights-of-way.This code section provides an important means of effectively and without cost communicating with residents about significant matters.The City uses our tax dollars to communicate via its newsletter.The residents need to be able to communicate without having to purchase'costly ads and mailers. T~ank you for your consideration of this request. Sharon Yarber 2/4/2011 Attachments 1-43 Abigail Harwell FW:PC Mtg.of 2/8/11 From:DrSue [mailto:drsue@cox.net] Sent:Thursday,February 03,2011 2:08 PM To:Sharon Yarber;RPV Planning Commission Cc:Ara M;Carolyn Lehr;Carol W.Lynch Subject:Re:PC Mtg.of 2/8/11 Dear Planning Commissioners, I whole-heartedly agree. Dr.Sue Soldoff Sharon Yarber2/3/11 11:50 AMmomofyago@gmail.com Dear Planning Commissioners, Our rights as citizens and residents are constantly being eroded at every level of government.It is important that the exercise of our rights of free speech not be further reduced.I do not see any justification for prohibiting non-commercial signs on the City'S rights-of-way,particular,ly with respect to matters of local interest and/or concern,such as election matters. Please do NOT adopt the proposed Resolution eliminating RPVMC Section 17.76.0S0.D.4, the effect of which will be to prohibit signs in the City's rights-of-way.This code ,ection provides an important means of effectively and without cost communicating with ~esidents about significant matters.The City uses our tax dollars to communicate via its newsletter. The residents need to be able to communicate without having to purchase costly ads and mailers. Thank you for your consideration of this request. Sharon Yarber 1 Attachments 1-44 From:sharon yarber [mallto:momofyago@gmall.com] Sent:Thursday,February 03,201111:50 AM To:pc@rpv.com ee:Ara M;carolyn Lehr;carol W.Lynch Subject:PC Mtg.of 2/8/11 Dear Planning Commissioners, ........ Our rights as citizens and residents are constantly being eroded at every level of government.It is important that the exercise of our rights of free speech not be further reduced.I do not see any justification for prohibiting non-commercial signs on the City's rights-of-way,particularly with respect to matters of local interest andlor concern,such as election matters. Please do NOT adopt the proposed Resolution eliminating RPVMC Section 17.76.0S0.DA,the effect of which will be to prohibit signs in the City's rights-of-way. This code section provides an important means of effectively and without cost communicating with residents about significant matters.The City uses our tax dollars to communicate via its newsletter.The residents need to be able to communicate without having to purchase costly ads and mailers. Thank you for your consideration oftlns request. Sharon Yarber Attachments 1-45 Abigail Harwell From:MelanIe Streltfeld [brmstreltfeld@hotmail.com] Sent:Thursday,February 03,2011 9:08 AM To:abigailh@rpv.com Subject:RPV Signs Dear Ms,Harwell, Page 1 of1 41 As a member of the PVP Chamber of Commerce,I was upset to learn that my city,RPV,is considering banning the areas for signs that non-profits use to Inform residents of events.I have lived in RPV for 30 years and rely on the signs to know when certain events are taking place.I also work for the Banning Museum in Wilmington, which is a non-profit and I know how hard and costly it can be to promote events.Even though the Banning doesn't use signs,losing those areas will dramatically Impact the non-profits on the hill.Regulate the signs but please do not eliminate them. Melanie Streltfeld Development Office Friends of Banning Museum 310-548-2005 Office 310-548-2644 FAX 2/3/2011 Attachments 1-46 Page 10ft Abigail Harwell From:Sylvia Richardson [srichardson@pvld,org] Sent:Thursday,February 03,2011 8:11 AM To:abigailh@rpv.com Subject:Signs of the times I am writing in support of retaining the option for non-profits to post at the intersections mentioned. Non-profits like schools and libraries are having such economic struggles already;to disallow promotion in such areas would be one more blow to the ability of non-profits to communicate valuable programs to their local audience. Sylvia Richardson Adult Services Manager Palos Verdes Library District 701 Silver Spur Road Rolling Hills Estates CA 90274 310-377-9584 x 210 2/3/2011 Attachments 1-47 Clerk Morreale reported that she had received a speaker slip for Public Comments for ite ot on the agenda and asked the Council if it wished to allow the speaker even though the cil was past that section of the agenda. Richard Hess,reported that he ha mitted a proposal in June 2010 for the Civic Center Facilities Assessment and aske n the final report will be released to the public. Councilman Wolowicz asked staff to provide the Council wm~ Administrative Report. Deputy City Manager Petru stated that she would provide the requested stati'mllllliiil,Clort. PUBLIC HEARINGS: Code Amendment to Eliminate Temporary Special Event Banner Sign Program in the City's Right-of-Way City Clerk Morreale reported that this public hearing was continued from the April 5, 2011 City Council meeting and that there was one request to speak regarding this item. John Freeman,Pacific View Homeowners Association,Rancho Palos Verdes, commented on the procedural aspect of this item,noting that in December the Council approved the matter,in April staff recommended to continue it,and that the current recommendation was to continue the item once again.He inquired why the item would not be considered tonight with a quorum present,and suggested that the staff report should reflect the reason the item was continued.He suggested that Council consider forming a subcommittee to meet with the other Peninsula cities to consider mutual permanent locations for the advertizing of upcoming events for all four cities. Councilman Wolowicz moved,seconded by Councilman Stern,to approve the staff recommendation to continue the public hearing to July 19,2011. The motion carried on the following roll call vote: AYES: NOES: ABSTAIN: ABSENT: Stern,Wolowicz,and Mayor Pro Tem Misetich None None Campbell and Long C dment to Current Rancho Palos Verdes Code Section 8.32.010 of Chapter 8.32 0 I Count Ordinance No.2010- 0045,which Amends Division 1 of Title 8 of the Los Angeles County 0 City Council Minutes May 17,2011 Attachments 1-48 ived and filed the February 2011 Monthly Report of Cash Balances for the City of Ranc alos Verdes. ADOPTED RESOLU N NO.2011-16,A RESOLUTION OF THE CI OUNCIL OF THE CITY OF RANCHO LOS VERDES,ALLOWING CERTAIN C MS AND DEMANDS AND SPECIFY RE TO BE PAID. Border Issues Status Report ITEM REMOVED FROM THE CONS ## g called for the speakers regarding #### As there was no request for a staff repo this item. Tana Frazier,San Pedro Penin a Homeowners United,cho Palos Verdes, requested that the Council d"t Planning staff to send a lette epared by the San Pedro Peninsula Homeo rs United organization to Senators 8 r and Feinstein regarding further inves'ation into the hazards of the tanks at RancH facility,located in S Pedro and adjacent to Rancho Palos Verdes. olowicz moved,seconded by Councilman Campbell,to receive ut objection,Mayor Long so ordered. PUBLIC HEARINGS: Code Amendment to Eliminate Temporary Special Event Banner Sign Program in the City's Right-of-Way City Clerk Morreale reported that notice of the public hearing was duly published and written protests included in the staff report,late correspondence was distributed prior to the meeting,and there was one request to speak on the matter. Mayor Long declared the public hearing open. There was no request for a staff report. City Council Minutes April 5,2011 Attachments 1-49 John Freeman,Pacific View Homeowners Association,Rancho Palos Verdes,stated that there are two issues to be considered:the need for non-profit organizations to advertize their events and the requirement of the City's General Plan to conserve, protect and enhance our natural resources,including parks.He suggested several alternate locations for the placement of temporary signs,so that parks could be protected from sign pollution and possible traffic safety concerns. Councilman Wolowicz moved,seconded by Councilman Campbell,to approve the staff recommendation to continue the public hearing to the May 17,2011 Council meeting. Without objection,Mayor Long so ordered. Ruest to Eliminate a 1991 Condition of Approval,Thereby Allowing New Rainn to main at the Perimeter of an Existing Deck for the Property Located at 281 Gol Meadow (Case llJo.ZON2010-00386) City Cler orreale reported that notice of the public hearing was duly publi ed and written prot s included in the staff report,late correspondence was dist'uted prior to the meeting,there were four requests to speak regarding the ite Associate Planner Mikh rovided a staff report regardin e application for Council's consideration requesting ttl limination of a 1991 con'n of approval,thereby allowing a new railing to rema t the perimeter of existing deck for the property located at 28105 Golden Meado Staff's recom ndation was to uphold the 1991 condition of approval,thereby requi the ap ant to move the deck railing to meet the original condition of approval. Discussion ensued between Council Silvio Orlando,applicant,Ranch alos Verdes,ted that he is seeking a revision to the replacement of the deck r'g to prevent future mage to their home.He noted that the previous location of e deck railing caused 0 $70,000 of water damage involving the deck,the in ior family room ceiling,and ttl outside wall on the south side of the home.He ported that plans were approved a the work permitted and inspected;stated t there were errors made by the Building partment as explained in the staff repo .nd,opined that there were no privacy issues m the deck since the view into the ghbor's yard from the deck was the same as the vi from his yard. Winston an,Palos Verdes Estates,stated that he reviewed the staff ort and was in sug rt of staff's recommendation to require the applicant to relocate the fro he perimeter of the roof deck to the location approved in 1991,which is et f[the edge of the roof deck.He noted that his main concerns were due to priv City Council Minutes April 5.2011 Attachments 1-50 4.Code Amendment for Temporary Sign Permits (Case No.ZON2011·00007) Assistant Planner Harwell presented the staff report,explaining that in 2008 the City Council approved three locations in the City to be used for the display of temporary banner signs.However, once banners began to be displayed there were several concerns that were brought to staffs attention.Due to the concerns associated with each location and the unavailability of other viable pUblic right-of-way locations,the City Council initiated a code amendment at the request of staff to eliminate the existing program and to suspend the issuance of temporary sign permits while this code amendment is being processed.She stated that staff is requesting the Planning Commission provide a recommendation to staff to be forwarded to the City Council for final decision. Commissioner Lewis asked about the signs placed at the corner of Hawthorne Boulevard and Silver Spur and if that location is part of the sign program. Assistant Planner Harwell explained that the fence at that corner is on private property and any signs posted are a matter for code enforcement staff. Commissioner Emenhiser asked,if the City were to not allow signs in the current approved locations,where would these signs be allowed. Deputy Director Pfost answered that signs that are non-city sponsored events would not be permitted in the City's public rights-of-way.-- Commissioner Emenhiser questioned if eliminating this program would then encourage people to put up signs wherever they wanted to. Deputy Director Pfost agreed that may happen,but it would then be a code enforcement issue. Commissioner Leon asked staff to review the signs allowed on private property without a permit. Assistant Planner Harwell read the Municipal Code section regarding signs on private property,explaining the types of signs,the size,and the location allowed on the property. Commissioner Knight asked if pUblic right-of-way also includes public land. Assistant Planner Harwell answered that it does include public land. Commissioner Knight felt that pUblic right-of-way is different from public land, referencing the city owned land above Portuguese Bend. Planning Commission Minutes February 8,2011 Attachments 1-51 Deputy Director Pfost stated that would be considered public land and/or public right-of- way that the City could use to put city sponsored event signs on subject to approval from the City Manager's office. Commissioner Knight asked if language should be included in this Resolution that says public lands and/or public right-of-way. Deputy Director Pfost explained that issue was brought up at the City Council meeting during the discussions during the code amendment initiation request,noting the discussion regarding this issue in the staff report.He stated the Recreation and Parks Department is putting together a policy to bring before the City Council that will address that issue. Commissioner Knight asked staff how Palos Verdes Estates and Rolling Hills Estates handles this type of sign issue. Assistant Planner Harwell explained that Rolling Hills Estates has several locations they allow signs,but it is much more regulated in terms of color and size.She noted that Palos Verdes Estates is also considering amending their sign program in a way that is similar to this proposal. Commissioner Knight noted that this code amendment would not affect signs on private property and therefore felt that Section 2 of the Resolution should be clarified to say the elimination of controversial signs on public property.He also noted the reference to Section 0-4 in the language in Section C,subsection 6 of the Resolution needs to be eliminated. Commissioner Leon asked staff if there has ever been a situation where a charitable organization has tried to put up an objectionable sign. Deputy Director Pfost was not aware of any such situation. Commissioner Leon asked if the current program costs the City money in terms of staff time to administer the program. Deputy Director Pfost answered that it costs the City money in terms of staff time to issue the permit,but that is relatively insignificant. Commissioner Leon questioned if signs in the public right-of-way constitute a problem that needs to be fixed. Commissioner Lewis asked if staff made any effort to locate new potential sites in which to place signs. Assistant Planner Harwell answered that staff had previously done a city-wide review in regards to signs,and these were the three best locations identified by staff. Planning Commission Minutes February 8,2011 Attachments 1-52 Commissioner Lewis noted the entrance to City Hall has a large area,and asked if that would be a good site for signs. Assistant Planner Harwell answered that the City Hall entrance could be a potential site. She noted that because the City regularly uses that area to advertise City sponsored events staff felt there may be an issue with too many signs at the location.She explained staff is trying to restrict the number of signs at each location. Chairman Tomblin explained that he has been and is currently involved in several organizations that put signs up in this city and other cities on the peninsula. Chairman Tomblin opened the pUblic hearing,and there being no speakers,closed the public hearing. Commissioner Lewis felt the ability of the City to allow non-profit organizations to communicate with the residents is a strong,important purpose that outweighs some of the other interests,such as potential difficulty of enforcement and the unsightliness of the site. Commissioner Lewis moved to not accept staff's recommendations and instead retain the eXisting mechanism to allow non-profit organizations to obtain a permit and post signs at Hesse Park,the entrance to City Hall,and at corner of Palos Verdes Drive East and Palos Verdes Drive South.Further,staff is directed to find additional locations in the City where signs may be posted,seconded by Commissioner Emenhiser. Commissioner Emenhiser agreed with Commissioner Lewis'assessment and that staffs recommendation is on the road to solving a problem that doesn't exist.He was more concerned with the different organizations ability to communicate with the residents than he was about some other groups whose language some may not prefer to see having a sign.He felt the pUblic good would best be expressed by continuing to allow the signs. Commissioner Leon stated he supported the motion,adding that it may be beneficial to add language to the motion to direct staff to look at some aesthetic standards similar to what Rolling Hills Estates has in terms of color,font,and size of banner. Commissioner Lewis moved to amend his motion to add that staff look into aesthetic standards for the banners in terms of color,size,and font,seconded by Commissioner Emenhiser. Commissioner Knight understood the concerns raised in the staff report,however he also is supportive of the various organizations having the opportunity to notify the community of events and fund raisers.He stated he was in support of the motion,noting that he is not aware of any major issues or problems caused by the signs. Planning Commission Minutes February 8,2011 Attachments 1-53 Chairman Tomblin stated he is also in support of the motion.He explained that in Rolling Hills Estates they allow white signs with green letters and the sign design must first be submitted to the City for approval.Secondly,Rolling Hills Estates will only allow a banner of a certain dimension and that sign is attached to a built frame that includes a plywood type backing.He noted that the City also limits the number of signs at any given location.In stated he would like to see an expansion of locations for signs, adding that he did not think Hesse Park was the best location for signs as the signs are placed on a hill and appear much larger and more intrusive. Commissioner Lewis added that Hesse Park and the entrance to City Hall are not ideal locations,as they do imply a co~sponsorship or approval of some of these events.He therefore would be open to eliminating these two sites if staff were able to find better locations.He discussed the intersection of Palos Verdes Drive East and Miraleste Drive,and asked staff if that fenced area is City property or private property.He felt that if it is City property,it might be a potential site for signs Deputy Director Pfost was not sure if that area was City or private property and that staff would research the area. The motion to not accept staff's recommendation and to retain the existing sign program,with the direction to staff to locate additional or alternative sign sites and the recommendation to adopt a uniform sign program that would require specific font style,size and sign colors was approved,(5~O). 5. 6. es as presented,seconded by ommissioner Lewis abstaining since he eeting was adjourned at 9:25 p.m. Planning Commission Minutes February 8.2011 Attachments 1-54 CITY OF MEMORANDUM TO: DATE: FROM: SUBJECT: CHAIRMAN &MEMBERS OF THE PLANNING COMMISSION JOEL ROJAS,COMMUNITY DE~PMENT DIRECTOR FEBRUARY 8,2011 UV CONSIDERATION OF A PROPOSED CODE AMENDMENT TO ELIMINATE THE CURRENT PROGRAM THAT ALLOWS NON- COMMERCIAL ORGANIAZATIONS TO PLACE TEMPORARY SPECIAL EVENT SIGNS IN THE CITY'S RIGHTS-OF-WAY Staff Coordinator:Abigail Harwell,Assistant Planner ~ RECOMMENDATION Staff recommends that the Planning Commission adopt P.C.Resolution No.2011-_, recommending that the City Council adopt Ordinance No._,a Code Amendment eliminating RPVMC Section 17.76.050.0.4,thereby eliminating the program that allows non-commercial organizations to place temporary special event signs in the City's rights-of- way. BACKGROUND The City's Municipal Code currently allows temporary special event signs or other signs for noncommercial organizations to be placed in the public right-of-way with City approval. The current guidelines for such signs were incorporated into the City's Development Code in 1998.Typically,it is non-profit organizations or other community groups that take advantage of this Code provision to advertise upcoming special events.Originally,there were multiple locations in the city where temporary special event signs could be displayed. The locations consisted of fencing along the public right-of-way adjacent to undeveloped open space.However,as the open space became developed over the years and the adjacent fencing removed,sign placement was reduced to just one location at the northeast corner of Hawthorne Boulevard and Silver Spur Road.In 2007 Staff became aware that the Hawthorne/Silver Spur location was no longer available,as Public Works Staff confirmed that the fence,which the signs were affixed to,is on private property.As a result of this revelation and to accommodate the number of requests for sign placement received from community groups,Staff presented an item to the City Council to approve Attachments 1-55 Case No.ZON2011-00('n7 (Code Amendment) February 8,2011 three new locations within the city right-of-way and/or city property where such temporary special event signs could be displayed. On June 3,2008,Staff presented a Staff Report recommending that the City Council approve three new locations forthe placement of temporary signs.The proposed locations were: •Silver Spur Road and Deep Valley Drive,across the street from the U.S.Post Office; •Hawthorne Boulevard and Locklenna Lane,on the northwest corner within Hesse Park;and •Palos Verdes Drive South and Palos Verdes Drive East,on the north side of the street next to the stop sign for the traffic traveling south on Palos Verdes Drive East. The City Council approved the proposed new locations on a 5-0 vote with no discussion. After the approval,Cqmmunity Development Staff worked with members of the Public Works Department to prepare the three new sites with supporting poles for the display of two signs at each location.The banner posts were installed in the summer of 2010,with the first banner application approved on June 9,2010.At that time,Staff also stopped permitting signs at the intersection of Silver Spur and Hawthorne. Once Staff began issuing permits,issues of concern were raised to Staff related to the placement of temporary signs at all three of the locations approved by the City Council in 2008.Concerns received from residents include the unsightliness of the signs,proliferation of signs,and various other complaints ..Due to the concerns associated with each location, and the unavailability of other viable public right-of-way sign locations,on December 7, 2010,at the request of Staff,the City Council initiated a Code Amendment to eliminate the existing program that allows noncommercial organizations to place temporary signs or other signs in the City's rights-of-way.In addition,the City Council suspended the issuance of temporary sign permits while the code amendment to eliminate the program is processed.The Staff Report prepared for the December 7,2010 meeting along with the approved excerpted minutes from that meeting are attached. On January 18,2011,Staff mailed out 137 notices to property owners located within 500 feet of the three currently approved temporary sign locations,as noted above,and 44 notices to applicants who had received approval for the placement of temporary signs in the public right-of-way within the last calendar year.As of the writing of this Staff Report, one letter has been received by Staff (attached).Also,it should be noted that Staff met with members of the Palos Verdes Chamber of Commerce Executive Committee on January 31,2011 to discuss the proposed code amendment. Attachments 1-56 Case No.ZON2011-00007 (Code Amendment) February 8,2011 DISCUSSION The City approval process and regulations that allow noncommercial organizations to place special event signs in the public right-of-way are contained in RPVMC Section 17.76.050.0.4.The regulations are as follows: 4.Temporary special event or other signs for noncommercial organizations may be placed in the public right-of-way,pursuant to the following guidelines: a.For purposes of this section,special event signs shall be limited to signs which advertise a specific activity occurring on a particular date; b.For special event signs,written request on forms provided by the city shall be made to the director no sooner than ninety days prior to the special event; c.Signs shall only be placed at locations in the right-of-way identified and designated by the director; d.Signs shall be erected in a manner prescribed by the director so as not to pose a traffic hazard and/or impede pedestrian or vehicular access within the public right-of-way; e.For special event signs,each noncommercial organization shall be limited to the placement of two temporary signs within the city's public right-of-way per special event; f.For signs other than special event signs,each noncommercial organization shall be limited to the placement of two such signs within the city's right-of-way per year. g.Each sign shall not exceed thirty-two square feet in size; h.Each sign shall be displaced for a maximum of thirty days; i.Special event signs shall be removed within forty-eight hours of the event's conclusion;and j.Applicants shall subniit to the director a deposit fee established by the city council in the form of cash,check or money order as security for the placement of signs in accordance to these guidelines.Failure to erect and/or maintain the signs in accordance with guidelines (b) through (h)ofthis subsection (subsections (D)(4)(b)through (D)(4)(h) of this section)shall result in the forfeiture of the security deposit. Community Development Department Staff review sign placement requests on a first come first served basis and issue sign permits to organizations that meet the placement criteria. Once approved for a specific time period at a specific location,the organization is then responsible for affiXing their temporary sign to the existing support poles at the sign display location and removing the sign when their approved time period has lapsed.Staff manages the program in a way that ensures that not more than the two signs are displayed Attachments 1-57 Case No.ZON2011·00007 (Code Amendment) February 8,2011 at each location.The Department's Code Enforcement Staff becomes involved if signs are not removed when required.Since June 2010,Staff has approved the placement of 22 signs by 20 different community organizations. Since Staff began approving temporary signs at the three new locations in June 2010, some issues of concern have been brought to staff's attention.These issues of concern are discussed below. Public Concerns with the Approved Sign Locations Silver Spur Road/Deep Valley Drive (across from Post Office) Shortly after the first signs were displayed at this location,Staff was contacted by the City of Rolling Hills Estates expressing concerns with the visual appearance of allowing temporary signs at this location.Subsequently,the City of Rolling Hills Estates notified Staff that the banner locations were actually within their public right-of-way and asked that the support poles be 'removed.In response,Staff immediately voided the location for continued use until the matter could be further reviewed.The banner posts were subsequently removed and the site was modified to its previous condition. Palos Verdes Drive South/Palos Verdes Drive East Last year,Staff received a complaint from a nearby resident expressing concerns with the signs placed at this location.The main concern was that the signs detracted from the visual appearance of the surrounding area.After it was explained that the location wa~ approved by the City Council in 2008,no further communication on the matter was received from the resident. Hawthorne Boulevard/Locklenna Lane (Corner of Hesse Park) The inclusion of a portion of Hesse Park as an approved temporary sign location has raised a couple of issues of concern with some members of the public.First,allowing two temporary signs for community organizations at this location in addition to temporary signs placed by the City's Recreation &Parks Department to advertise upcoming City events has Rrompted complaints that there is an unsightly proliferation of temporary signs at this location.Secondly,the allowance of community organizations to place signs for events that are not related to Hesse Park or the City of RPV on a City park site has caused some confusion. Lack of Ideal Sign Placement Locations In addition to the specific complaints about the three locations described above,Staff has Attachments 1-58 'jo-••• Case No.ZON2011-00007 (Code Amendment) February 8,2011 also received complaints from the community organizations that post the banners regarding the lack of visibility of these locations in comparison to the previously used locations.Staff recognizes that the three sites identified by Staff and approved for use by the City Council in 2008 have their limitations.However,based on the City wide site evaluation performed in 2008 that was used to identify the 3 current sign locations (which remains valid today),Staff does not believe that there are any other viable locations for temporary sign placement within the public right-of-way.While there may be opportunities for temporary sign placement on some City owned properties,park sites or within traffic medians,Staff does not recommend pursuing said sites as they will likely create their own set of concerns. Inability to Regulate Sign Content While the current municipal code regulations for allowing temporary signs in the public right-of-way allow the City to review sign placement requests to ensure consistency with the regulations,the City.cannot approve or deny requests based on sign content.In other words,if a controversial group with a controversial message wishes to display a sign with a message that may be offensive to some members of the public,the City must approve the sign request provided it meets the approval criteria. ADDITIONAL INFORMATION Re-numbering Section 17.76.050.0.5 As Staff is recommending eliminating section 17.76.050.0.4 from the Municipal Code,the following subsection Section 17.76.050.0.5 should be retained and re-numbered in order to stay consistent with the order of the Municipal Code: (/5.Temporary signs allowed by this subsection shall be removed upon the completion of the campaign,the culmination of any of the above activities,or the expiration of any other time frame specified by this section." Public Correspondence As previously noted,one letter was received on February 1,2011,in regards to the proposed code amendment.Rosemarie Buehler Kolin,of the American Cancer Society and the Relay for Life event,wrote with concern to the elimination oftemporary banner sign program.Ms.Kolin,a RPV resident,writes how promoting the event is difficult and would be much more so without continued use of this banner sign program. In addition to the letter received,Kathy Gould of the Palos Verdes Chamber of Commerce contacted Staff to ask that they attend their Executive Committee meeting to explain the Attachments 1-59 Case No.ZON2011-00007 (Code Amendment) February 8,2011 proposal.Staff met with the 8 person Executive Committee on January 31,2011 at the Palos Verdes Library,to explain to them the genesis behind the proposed code amendment.Committee members expressed concern with the elimination of the banner sign program,with many stating they thought the signs and promotion of the non- commercial organizations'events was a positive aspect for the community.Also,several had issue with the amount and location of City sponsored signs,located at City Hall and at various other locations,and felt it was not fair to have the City posting signs for their events but not allow other organizations to advertise as well.An e-mail summarizing the Chamber's concern is attached. ENVIRONMENTAL ASSESSMENT In accordance with the provisions of the California Environmental Quality Act (CEQA),the proposed code amendment is exempt from further CEQA analysis through Section 15061.b.3,which allows certain exemptions by the general rule that CEQA applies only to project which have the potential for causing a significant effect on the environment.Staff believes with certainty 'that there is no possibility that the code amendment in question may have a significant effect on the environment and thus is not subject to CEQA. CONCLUSION While the opportunity for community organizations to provide no-cost advertisement for special events through the placement of temporary banner signs at designated locations within the City's public rights-of-way has been available for quite some time,lack of appropriate and adequate locations,as well as lack of public support has made the availability to provide this service difficult.Additionally,the Municipal Code does not allow for regulation of banner content,which could have the potential for further issues.As such, Staff is recommending that the Planning Commission recommend to the City Council, approval of a Code Amendment to remove RPVMC Section 17.76.050.0.4 thereby eliminating the program that allows the placement of temporary special event signs in the public right-of-way, ALTERNATIVES In addition to Staff's recommendation,below are alternatives for Planning Commission to consider: 1.Determine that the current sign program should be retained but with amendments to improve it's effectiveness,and direct Staff to modify the proposed amendments as such for further discussion by the Planning Commission at the next Planning Commission meeting. Attachments 1-60 Case No.ZON2011-00007 (Code Amendment) February 8,2011 2.Determine that the current program should be retained without any amendments and direct Staff to return with the appropriate resolution at the next Planning Commission meeting. Attachments: •PC Resolution No.2011-_,recommending Council adoption of the Code Amendment •December 7,2010 City Council Staff Report and excerpted City Council Minutes •Letter from Rosemarie Buehler Kolin,received February 1,2011 •E-mail from Kathy Gould,dated January 31,2011 Attachments 1-61 P.C.RESOLUTION NO.2011- A RESOLUTION OF THE PLANNING COMMISSION OF THE CITY OF RANCHO PALOS VERDES RECOMMENDING THAT .THE CITY COUNCIL ADOPT AN ORDINANCE,ELIMINATING SECTION 17.76.050.0.4 OF THE CITY'S MUNICIPAL CODE, WHICH WILL NO LONGER ALLOW TEMPORARY SPECIAL EVENT OR OTHER SIGNS FOR NONCOMMERCIAL ORGANIZATIONS TO BE PLACED IN THE PUBLIC RIGHT-OF- WAY,AND RE-NUMBER MUNICIPAL CODE SECTION 17.76.050.0.5 TO 17.76.050.0.4 (CASE NO.ZON2011-00007). WHEREAS,Section 17.76.050 of the City of Rancho Palos Verdes Municipal Code (the "Municipal Code")sets forth various procedures and regulations regarding the provision of signage on private and public property within the City;and, WHEREAS,since 1998,the City's Development Code currently allows temporary special event signs or other signs for noncommercial organizations to be placed in the public right-of-way with City approval;and, WHEREAS,on June 3,2008,the City Council approved three locations for the posting of 2 signs per location:Silver Spur Road and Deep Valley Drive; Hawthorne Boulevard and Locklenna Lane;and Palos Verdes Drive South and Palos Verdes Drive East;and, WHEREAS,on Jun 9,2010,Staff began issuing permits for the three locations;and, WHEREAS,due to concerns raised by residents and applicants,on December 7,2010,the City Council initiated a code amendment to eliminate the existing program that allows noncommercial organizations to place temporary signs or other signs in the City's right-of-way;and, WHEREAS,on January 18,2011,Staff mailed out 137 notices to property owners located 500 feet of the three currently approved temporary sign locations, and 44 notices to applicants who had received approval for temporary signs within the public right-of-way within the last calendar year;and, WHEREAS,on January 20,2011,notice of a public hearing on the proposed amendments to Section 17.76.050.0 of the Municipal Code was published in the Palos Verdes Peninsula News;and, Attachments 1-62 WHEREAS,pursuant to the provisions of the California Environmental Quality Act ("CEQA")Section 15061.b.3,the code amendment is exempt from further CEQA analysis as by a general rule CEQA applies only to projects which have the potential for causing a significant effect on the environment,and Staff believes with certainty that there is no possibility the code amendment may have a significant effect on the environment;and, WHEREAS,after notice issued pursuant to the requirements of the Rancho Palos Verdes Development Code,the Planning Commission held a duly noticed public hearing on February 8,2011,at which time all interested parties were give an opportunity to be heard and present evidence. NOW,THEREFORE,THE PLANNING COMMISSION OF THE CITY OF RANCHO PALOS VERDES DOES HEREBY FIND,DETERMINE,AND RESOLVE AS FOLLOWS: Section 1:That the amendments to Title 17 of the Municipal Code are consistent with California Government Code Section 65853,zoning amendment procedures. Section 2:That the amendments to Title 17 are consistent with the Rancho Palos Verdes General Plan and Coastal Specific Plan in that they uphold,and do not hinder,the goals and policies of those plans.Specifically,the elimination of Section 17.76.050.0.4 will result in less signage and eliminate the possibility of a controversial sign being displayed... Section 3:The Planning Commission finds that the amendments fo Title 17 are necessary to preserve the public health,safety,and general welfare in the area Section 4:Section 17.76.050.0.4 of Chapter 17.76 (Miscellaneous Permits and Standards)of Title 17 of the Municipal Code is hereby removed, including (shown in strikethrough text for text removed): "4.Temporary speoia!event and other signs for nonoommeroial organizations may be piaoed in the publio right of way,pursuant to the following guidelines: a.For purposes of this seotion,speoia!event signs shaH be limited to signs whioh advertise a speoifio aot/vity ooourring on a partioular date; b.For speo/a!event signs,written request on forms provided by the oity shall be made to the direotor no sooner than ninety days prior to the speoial event; o.Signs shall only be plaoed at fooat/ons in the right of Via}'identified and des/gnated by the direotor; Attachments 1-63 d.Signs shaJl he ereoted in a manner presorihed IJy the direoter so as not te pose a traffia hazard ancIkJr if:npede pedestrian or vehioo/ar aooess within the puIJ#o right of viay;c::•I 10 ..,.,•I •10',.,,,,.,e.•or speo/a.event s,'gns,eaGH nonoommerofa.orgaRlzatlon SHaY ue limited to the p!aoement of two temporary signs within the oity's puIJ#o right of vAayperspeo~/event f..~r sjgns other than speoial event signs,eaGh·nonoommaroia! organization shall he limited to the p,'aoement of two SliGh signs within the oily's right of way per year. g.Eaoh sign shat.'not exoeed thirty two 8qliare feet in area; h.Eaoh sign shat.'he displayed for 8:maximlHR of thirty days; i.Speoial event signs shall he removed within forty eight hours of the e'/ent's oonolusion;and, }.Applfoants shaJl suIJmit to the direoter a deposit fee estahlished hy the oily oOlJRoil in the form of oash,Gheol<or money order as seoooty for the plaoement of signs in aooerdanoe to these gLJideJines:FailtHe te ereot andler maintain the signs in aooordanoe with gllkJelines (b)through (h)of this sllhseotlon (suIJsootions (D)(4)(b)through (D)(4)(h)of this seotien)shall reswt in the forfeitLJre of the sooooty deposit. Section 5:Section 17.76.050.0.5 of Chapter 17.76 (Miscellaneous Permits and Standards)of Title 17 of the Municipal Code is hereby amended to be re-numbered to 17.76.050.0.4 and be read as follows (bold underline text for new text and strikethrough text for text to be deleted): ''.§~.Temporary signs allowed by this subsection shall be removed upon the completion of the campaign,the culmination of any of the above activities,or the expiration of any other time frame specified by this section." Section 6:The amendments to Title 17 of the Rancho Palos Verdes Municipal Code as identified in Sections 4 and 5 previously shall become effective on the effective date of an ordinance adopted by the City Council. Section 7:For the foregoing reasons,and based on the information and findings included in the Staff Report,Minutes,and other records of proceedings, the Planning Commission of the City of Rancho Palos Verdes hereby recommends that the City Council adopt an Ordinance amending Title 17 of the City's Municipal Code to eliminate Section 17.76.050.0.4,no longer continuing the program that allows non-commerc·ial organizations to place temporary special event signs in the City's rights-of-way,and to re-number Section 17.76.050.0.5 to become Section 17.76.050.0.4. Attachments 1-64 PASSED,APPROVED,AND ADOPTED this 8th day of February 2011,by the following vote: AYES: NOES: ABSTENTION: ABSENT: RECUSALS: David L.Tomblin Chairman Joel Rojas,AICP Community Development Director;and Secretary to the Planning Commission Attachments 1-65 CITY OF MEMORANDUM RANCHO PALOS VERDES TO: FROM: DATE: SUBJECT: REVIEWED: HONORABLE MAYOR &MEMBERS OF THE CITY COUNCIL JOEL ROJAS,COMMUNI~~PMENT DIRECTOR DECEMBER 7,2010 U V CODE AMENDMENT INITIATION TO ELIMINATE OR.AMEND THE CURRENT PROGRAM THAT ALLOWS NON..cOMMERCIAL ORGANIZATIONS TO PLACE TEMPORARY SPECIAL EVENT SIGNS OR OTHER TEMPORARY SIGNS IN THE CITY'S RIGHTS-OF·WAY CAROLYN LEHR,CITY MANAGER 09.--. Staff Coordinator:Abigail Harwell,Assistant Planner RECOMMENDATION ., Direct Staff to suspend the approval of any new temporary banner sign applications and initiate a code amendment process involving fully noticed public hearings before the Planning Commission and City Council to eliminate the program that allows non- commercial organizations to place temporary special event signs or other signs in the City's rights-of-way. BACKGROUND The City's Municipal Code currently allows temporary special event signs or other signs for noncommercial organizations to be placed in the public right-of-way with city approval. The current guidelines for such signs were incorporated into the City's Development Code in 1998.Typically,it is non-profit organizations or other non-commercial community groups that take advantage of this Code provision to advertise upcoming special events. Originally,there were multiple locations in the City where temporary special event signs could be displayed.The locations consisted of fencing along the public rights-of-way adjacent to undeveloped open space.However,as the open space became developed over the years,and the adjacent fencing was removed,sign placement was reduced to just one location at the northeast corner of Hawthorne Boulevard and Silver Spur Road.In Attachments 1-66 Update:Special Event Signs December 7.2010 2007 Staff became aware that the Hawthorne/Silver Spur location was no longer available, as Public Works Staff confirmed that the fence, to which the signs were affixed,is on private property,not the public right-of-way.As a result of this revelation and to accommodate the number of requests for sign placement received from community groups,Staff presented an item to the City Council to approve three new locations within the City right-of-way and/or City property where such temporary special event signs or other signs from non-commercial organizations could be displayed. On June 3,2008,Staff presented a Staff Report recommending that the Council approve three new locations for the placement of temporary signs (see attached Staff Report).The proposed locations were: •Silver Spur Road and Deep Valley Drive,across the street from the U.S.Post Office; •HawthQrne Boulevard and Locklenna Lane,on the northwest corner within the Hesse Park area;and •Palos Verdes Drive South and Palos Verdes Drive East.on the north side of the street next to the stop sign for the traffic traveling south on Palos Verdes Drive East. The City Council approved the proposed new locations on a 5-0 vote with no discussion. After the approval,Community Development Staff worked with members of the Public Works Department to prepare the three new sites with supporting poles for the display of two signs at each location.Due to changes in Staff and availability of resources,the banner posts were not installed until the summer of 201 0,with the first banner applications approved on June 9,2010.At that time,Staff also stopped permitting signs at the intersection of Silver Spur and Hawthorne. Issues of concern have been raised to Staff related to the placement of temporary signs at all three of the locations approved by the City Council in 2008.As a result,Staff is bringing this item to the City Council for discussion and direction. DISCUSSION The City approval process and regulations that allow noncommercial organizations to place special event signs or other temporary signs in the public right-of-way are contained in RPVMC Section 17.76.050.0.4.The regulations are as follows: 4.Temporary special event or other signs for noncommercial organizations may be placed in the public right-ot-way,pursuant to the following guidelines: a.For purposes of this section,special event signs shall be limited to Attachments 1-67 Update:Special Event Signc:: December 7,2010 signs which advertise a specific activity occurring on a parliculardate; b.For special event signs,written request on forms provided by the city shall be made to the director no sooner than ninety days prior to the special event; c.Signs shall only be placed at locations in the right-of-way identified and designated by the director; d.Signs shall be erected in a manner prescribed by the director so as . not to pose a traffic hazard and/or impede pedestrian or vehicular access within the public right-of-way; e.For special event signs,each noncommercial organization shall be limited to the placement oftwo temporarysigns within the city's public righ~o~wayperspecialeven~ f.For signs other than special event signs,each noncommercial organization shall be limited to the placement oftwo such signs within the city's right-of-way per year. g.Each sign shall not exceed thirty-two square feet in size; h.Each sign shall be displaced for a maximum of thirty days; i.Special event signs shall be removed within forty-eight hours of the event's conclusion;and j.Applicants shall submit to the director a deposit fee established by the city council in the form of cash,check or money order as security for the placement ofsigns in accordance to these guidelines.Failure to erect and/or maintain the signs in accordance with guidelines (b) through (h)ofthis subsection (subsections (D)(4)(b)through (D)(4)(h) of this section)shall result in the forfeiture of the security deposit. Community Development Department Staff review sign placement requests on a first come first served basis and issue sign permits to organizations that meet the placement criteria. Once approved for a specific time period at a specific location,the organization is then responsible for affixing their temporary sign to the existing support poles at the sign display location and removing the sign when their approved time period has expired.Staff manages the program in a way that ensures that not more than the two signs are displayed at each location.The Department's Code Enforcement Staff becomes involved if signs are not removed when required.Since June 2010,Staff has approved the placement of 22 signs by 20 different community organizations (see attached list). Since Staff began approVing temporary signs at the three new locations in June 2010, some issues of concern have been brought to staffs attention.These issues of concern are discussed below. Attachments 1-68 Update:Special Event Signs December 7,2010 Public Concerns with the Approved Sign Locations Silver Spur Road/Deep Valley Drive (across from Post Office) Shortly after the first signs were displayed at this location,Staff was contacted by the City of Rolling Hills Estates expressing concerns with the visual appearance of allowing temporary signs at this location.Subsequently,Rolling Hills Estates notified Staff that the banner locations were actually within their public right-of-way and asked that the support poles be removed.In response,Staff immediately voided the location for continued use until the matter could be further reviewed.Before Public Works Staff could go out to remove the support posts,the banner posts were removed and the site was modified to its previous condition by an unknown entity. Palos Verdes Drive South/Palos Verdes Drive East Earlier this year,Staff received a complaint from a nearby resident expressing concerns with the signs placed at this location.The main concern was that the signs detracted from the visual appearance of the area.After it was explained that the location was approved by the City Council in 2008 no further communication on the matter was received from the resident. Hawthorne Boulevard/Locklenna Lane (Comer of Hesse Park) The inclusion of a portion of Hesse Park as an approved temporary sign location has raised a couple of issues of concern with some members of the public.First,allowing twn temporary signs for community organizations at this location along with temporary signs placed by the City's Recreation &Parks Department to adverse upcoming City events has prompted complaints that there is an unsightly proliferation of temporary signs at this location.Secondly,the allowance of community organizations to place signs for events that are not related to Hesse Park or the City of RPV on a City park site has caused some confusion. Lack of Ideal Sign Placement Locations In addition to the specific complaints about the three locations described above,Staff has also received complaints from community organizations regarding the lack of visibility of these locations in comparison to the previously used locations which consisted of the intersections of Hawthorne/Silver Spur and Hawthorne/lndian Peak.Staff recognizes that the three sites identified by Staff and approved for use by the City Council in 2008 have their limitations.However,based on the city-wide site evaluation performed in 2008 that was used to identify the 3 current sign locations (which remains valid today),Staff does not believe that there are any other viable locations for temporary sign placement within the Attachments 1-69 Update:Special Event Signs December 7,2010 public right-of-way.While there may be opportunities for temporary sign placement on some city owned properties,park sites or within traffic medians,Staff does not recommend pursuing said sites as they will likely create their own set of concerns. Inability to Regulate Sign Content While the current Municipal Code regulations for allowing temporary signs in the public right-ot-way allow the City to review sign placement requests to ensure consistency with the regulations,the City cannot approve or deny requests based on sign content.In other words,if a controversial group with a controversial message wishes to display a sign with a message that may be offensive to some members of the public,the City must approve the sign request provided it meets the approval criteria in the Municipal Code. CONCLUSION While the opportunity for noncommercial community organizations to provide no-cost advertisement for special events through the placement of temporary banner signs at designated locations within the City's public rights-of-way has been available tor quite some time,lack of appropriate and adequate locations,as well as resident concerns has made the provision of this service problematic.Additionally,the Municipal Code does not allow for regulation of banner content,which could have the potential for further issues.As such,Staff is recommending that the City Council initiate a Code Amendment to remove RPVMC Section 17:76.050.D.4 and thus eliminate the placement of temporary special event signs and other non-commercial signs in the public right-ot-way. Initiation of the Code Amendment means that a public hearing will be set before the Planning Commission to consider the proposed amendment.In addition to a published newspaper notice,public notice ot the hearing will be prOVided to all the community organizations which have received approval this year to place signs in the right-ot-way along with all property owners within 500 feet of the three currently approved sign placement locations.The Planning Commission's recommendation on the proposed code amendment will then be forwarded to the City Council to consider at another duly noticed public hearing.At that time,the City Council will have the final decision on the matter. ALTERNATIVES In addition to Staffs recommendation,below are alternatives tor City Council to consider: 1.)Keep the current program as currently codified and keep the three current sites as sign locations with direction that the support poles for the Silver Spur/Deep Valley location be moved off of the City of RHE's public right-of-way and that no other City event signs be placed at the three locations;or Attachments 1-70 Update:Special Event Signs December 7,2010 2.)Eliminate the Silver Spur/Deep Valley and Hesse Park locations,thus leaving the PVDS/PVDE location as the sale location for the placement of two community organization signs and initiate a code amendment to allow a quicker turnover of signs at this location;or 3.)Temporarily suspend the approval of any new sign permit applications and direct Staff to identify additional sign placement locations on any other city-owned properties or park sites. ADDITIONAL INFORMATION Unpermitted Signs at Hawthorne and Silver Spur Although bl:lrH'lers are no longer permitted by the City to be erected at the intersection of Silver Spur and Ha~horne,banners are still being hung without permission on the privately-owned fence located at the southwest corner of the intersection.Because the fence that the banners are attached to is a private fence on private property,the City's Code Enforcement Staff must contact the property owner to remove said signs.Staff is currently in the process of trying to obtain written permission from the property owner for Staff to remove the unpermitted signs whenever they are placed on the fence. Banners at City Parks for City Sponsored Events Periodically,the City's Recreation and Parks Department and/or the Public Works Department place banner type signs at one or more of the City's park sites or at City Hall advertising an upcoming City sponsored or City co-sponsored event.The placement of these types of banner signs is not regulated through the program described above since these signs are installed by City Staff on City propelly for City sponsored or co-sponsored events.However,because there are no current regulations or policies regarding the placement of such signs on City properties,Recreation and Parks Staff proposes to draft a City Council policy on this issue for the Council's review and discussion at a future meeting. FISCAL IMPACT There is no fiscal impact resulting from Staff's recommendation. Attachments: •City Council Staff Report from June 3,2008 •E-mails and correspondence related to the issue Attachments 1-71 ClTYOF MEMORANDUM TO: FROM: DATE: SUBJECT: REVIEWED: HONORABLE MAYOR &MEMBERS OF THE CITY COUNCIL JOEL ROJAS,DIRECTOR OF PLANNING,BUILDING & CODE ENFORCEMENT JUNE 3,2008 TEMPORARY SPECIAL EVENT SIGNS IN THE PUBLIC RIGHT·OF·WAY CAROLYN LEHR,CITY MANAGER Staff Coordinator:Abigail Harwell,Assistant Planner RECOMMENDATION Approve three (3)new locations for the placement of temporary special event signs in the public right-of-way and/or city owned property. BACKGROUND The City's Municipal Code allows temporary special event signs or other signs for noncommercial organizations to be placed in the public right-of-way with city approval (see attached section 17.76.050.0.4).Typically,it is non-profit organizations or other community groups that take advantage of this Code provision to advertise upcoming special events.In order to avoid the proliferation of such signs,the Code establishes numerous regulations for special event signs placed within the public right-of-way.These regulations include but are not limited to restricting the size of each sign to 32 square feet, limiting the time a sign can be displayed (30 days),limiting their location and other such criteria which provide a protocol for which to approve temporary sign permits. Although at one time,there were multiple locations in the city where temporary special event signs could be displayed,currently there is only one location where such signs are allowed.The location is the fence located at the northeast corner of Hawthorne Boulevard and Silver Spur Road.Due to the loss of other locations.Staff currently allows four (4) signs to be placed at this location.Recently,Staff became aware that the Attachments 1-72 Public Right-of-Way Sign Locations June 3,2008 Hawthorne/Silver Spur location may no longer be available as Public Works Staff has confirmed that the fence.which the signs are affixed to.is on private property,.As a result of this revelation and to accommodate the number of requests received from community groups,Staff is asking the City Council to approve three new locations within the city right~ of-way and/or property where such temporary special event signs can be displayed. DISCUSSION The placement of special event signs in the public right-of-way is regulated by the Department of Planning.Building and Code Enforcement.On average,since 2002,the department processes approximately 45 requests for signs in the right-of-way per year. The applicants are typically local organizations that include volunteer clubs,religious groups,and school or educational organizations.As the Code only allows noncommercial organizations to place temporary signs within the public right-of-way,this service is offered with no fee or deposJt.Signs are approved by Staff on a first-come,first-served basis and it is the responsibility of the applicant to put up and take down the approved sign. Historically,there have been at least four approved locations within the city for the placement of tempora'ry special event signs,all along major intersections where said signs could be affixed to existing fencing.However.for a number of reasons the historically used locations have become unusable for sign display.For example,when development of what is now the Trump National project began,the use of the southeast corner of Palos Verdes Drive South and Forrestal was eliminated for sign display.Likewise.when the development of what is now Oceanfront Estates began.the use of the intersection of Palos Verdes Drive South and Hawthorne Boulevard was eliminated for sign display. Furthermore,approximately 3 years ago,the resident whose rear yard slope abuts the intersection of Hawthorne Boulevard and Indian Peak Road raised cor:}cerns thatthe fence on which the signs were being affixed to is actually on private property.Upon investigation, Public Works Staff confirmed that the existing fence is a privately owned fence and as a result,Planning,Building and Code Enforcement Staff stopped allowing signs to be placed at the location. Currently,the only location where the City permits the placement of temporary special event signs is at the southeast corner of Hawthorne Boulevard and Silver Spur Road.Due to the loss of other locations as described earlier,Staff has been allowing the placement of four temporary signs at the Hawthorne/Silver Spur location.Recently,Public Works Staff investigated the possibility of improving the visual appearance of the southeast corner of the intersection with recycling monies.In investigating this issue,Public Works Staff confirmed that the existing chain link fence which is used to display temporary signs is actually on private property. With the loss of this location,Staff scouted the city for other possible locations for temporary sign placement.In addition to looking for locations along unused street right~of- Attachments 1-73 Public Right-of-Way Sign Locations June 3,2008 way,Staff also looked at possible locations on city owned property.Based on the number of requests received from community groups per year,including the requests that are turned away due to unavailability,Staff believes that allowing six (6)signs to be placed in the city will accommodate the community need.Furthermore,to avoid the unattractive appearance of multiple signs at one location,Staff believes that signs should be limited to no more than 2 signs at a particular location.As a result,Staff set out to identify three (3) possible sign locations that each could accommodate two signs.In order to eliminate the unauthorized display of signs,Staff purposely looked for locations that could accommodate only the signs approved the city.To achieve this,none of the scouted sites currently has available fencing on which to affix signs.Therefore,Staff is also proposing to install three permanent 5 foot high wooden or metal posts to accommodate two 4'x 8'signs,side-by- side (see attached Exhibit D diagram).In this manner,only city approved signs will be accommodated by the posts. Provided below is a discussion of the proposed event sign locations. Palos Verdes Orive South and Palos Verdes Drive East As part of the re-alignment of the Palos Verdes Drive South/Palos Verdes Drive East intersection required by the development of the new Trump National project,a substantial amount of unused right-of-way has become available on the north side of the Palos Verdes Drive South roadway,just west of the Palos Verdes Drive East intersection.Two 4'x 8' signs can be accommodated in this location facing the oncoming traffic traveling westbound along Palos Verdes Drive South (see attached Exhibit A).As Palos Verdes Drive South is one of the main thoroughfares used to enter the City from San Pedro,the location is highly visible to the westbound traffic on Palos Verdes Drive South.The sign posts will be installed in a manner that maximizes the signs visibility but creates no traffic safety issues. Hawthorne Boulevard and Locklenna Lane A second option for temporary sign placement is to locate two signs on a knoll located at Hesse Park,on the northwest corner of Hawthorne Boulevard and Locklenna Lane.The site is visible to oncoming traffic traveling north along Hawthorne Boulevard as well as cars stopped to turn left onto Locklenna Lane (see attached Exhibit B).The specific location of the posts will be in an area of the park that has minimal landscaping and will be installed in a manner that allows for maximum visibility of the temporary sign but creates no traffic visibility issues. Silver Spur Road and Crenshaw Boulevard The City owns an up-sloping,undeveloped piece of property on the north side of Silver Spur Road just west of Crenshaw Boulevard that borders the City of Rolling Hills Estates. Attachments 1-74 Publir-R.ight-of-Way Sign Locations June 3,2008 Staff believes that two signs could be placed to face traffic stopped at Deep Valley Drive as welf as traffic traveling westbound along Silver Spur Road (see attached Exhibit C).The specific location of the posts will be installed in a manner that allows the temporary signs maximum visibility to cars traveling along Silver Spur and down Deep Valley Drive, including those who frequent the U.S.Postal Office located on the southeast corner. FISCAL IMPACT In order to accommodate two,4'x 8'sized signs at each location,Staff is recommending that three posts be strategically placed so that the approved signs could span the distance between,having two signs next to each other.This method for hanging signs would not only have a minimal visual impact,but would also work to curb the posting of non-permitted signs.According to an estimate from the Public Works Department,the cost for the acquisition and placement of each steel pole would be approximately $220.00.With a total of nine (9)poles required (three poles for each of the three locations),a total of$1,980.00 would be required for the establishment of new locations available for the posting of signage.If the City Council approves the 3 sign locations as proposed by Staff,this cost will be included in the City's Fiscal Year 2008-2009 budget. CONCLUSION In order to continue providing an opportunity for community groups to advertise upcoming special events,Staff is recommending that the City Council approve three new locations for the placement of temporary special event signs in the public right-of-way and/or city owned property.The 3 locations identified by Staff would allow signs to be displayed on posts installed by Staff in a manner that maximizes the signs'visibility but create no traffic safety issues ALTERNATIVES In addition to Staff's recommendation,below are alternatives for City Council to consider: 1.)Approve less than 3 locations for the placement of special event signs;or 2.)Approve less signs at each identified location;or 3.)Suggest other locations or direct Staff to identify other possible locations in lieu of one or more of the locations identified by Staff;or 4.)Prohibit any such signs from being placed in the right-of-way and/or public property. Attachments 1-75 Public Right-of-Way Sign Locations June 3,2008 Attachments: •Municipal Code section 17.76.050.0.4 -Sign Permit •Exhibit IIA"-Photos of location for potential signs at Palos Verdes Drive South and Palos Verdes Drive East •Exhibit "B"-Photos of location for potential signs at corner of Hawthorne Boulevard and Locklenna Lane •Exhibit "e"-Photos of location for potential signs at Silver Spur Road and Crenshaw Boulevard •Exhibit II D"-Diagram of the proposed setup for each of the sign locations Attachments 1-76 Public Right·of·Way Sign Locations June 3,2008 17.76.050 -Sign permit D.Signs Allowed Without a Permit 4.Temporary special event or other signs tor noncommercial organizations may be placed in the public right-ot-way,pursuant to the following guidelines: a.For purposes of this section,special event signs shall be limited to signs which advertise a specific activity occurring on a particular date; b.For special event signs,written request on forms provided by the city shall be made to the director no sooner than ninety days prior to the special event; c.Signs shall only be placed at locations in the right·of-way identified and designated by the director; d.Signs shall be erected in a manner prescribed by the director so as not to pose a traffic hazard and/or impede pedestrian or vehicular access within the public right-of·way; e.For special event signs,each noncommercial organization shall be limited to the placement of two temporary signs within the city's public right-at-way per special event; f.For signs other than special event signs,each noncommercial organization shall be limited to the placement of two such signs within the city's right-at-way per year. g.Each sign shall not exceed thirty-two square feet in area; h.Each sign shall be displayed for a maximum of thirty days; i.Special event signs shall be removed within forty-eight hours at the event's conclusion;and j.Applicants shall submit to the director a deposit tee established by the city council in the form of cash,check or money order as security for the placement of signs in accordance to these guidelines.Failure to erect and/or maintain the signs in accordance with guidelines (b)through (h)of this subsection (SUbsections (D)(4)(b)through (D)(4)(h)of this section)shall result in the forfeiture of the security deposit. Attachments 1-77 Public Right-of-Way Sign Locations June 3,2008 Exhibit "A" Photos of location for potential slgo$lilt Patos Verdes Drive South and Palos Verdes Drive East Aerial picture a .proposed area (shaded} Attachments 1-78 PUbUcRight-of-Way Sign Locations June3t 2008 Exhibit "Bt! Photos of location for potential signs at corner of Hawthorne Boulevard and Locklenna Lana Aerial picture of proposed area (shaded) Pieture.taken from southwest comer of Hawthorne Blvd.and Loeklennal-a~.towards Hesse Park Attachments 1-79 Public Right-af-Way Sign Loeations June 3t 2008 Exhibit ..C If Photos of location for potential.signs a.t Silver Spur Road and Crenshaw Boulevard Aerial picture of proposed area (shaded) Picture taken from SilverSpur Road,aimed west (Deep Valley Drive is to the left) Attachments 1-80 Public Right-of-Way Sign Locations June 3,2008 Exhibit "0" Diagram of proposed sign layout .oC-----8 feet -----+~·oC-----8 feet -----.... ,--r--.-,-- '---L..-a...- r Attachments 1-81 Applicants for Temporary Signs since 6/9/10: 1.New Tang Dynasty Shen Yun Performing Arts 2.Fit N Fun I Go Baby Learn Summer Camp 3.Peninsula Committee Children's Hospital Annual Portuguese Bend National Horse Show 4.Palos Verdes Iranian Children &Youth Cultural Society Registration 5.Providence TrinityCare Hospice Foundation's Sunday by the Sea Food and Wine Tasting Gala 6.Palos Verdes Concours D'Elegance 7.YMCA Harbor Area 5K RunlWalk 8.Las Madrecitas Fundraiser honoring Donald Trump 9.Peninsula Symphony Association concert at Rolling Hills Covenant Church 10.First Church of Christ "healing"seminar 11.Palos Verdes Women's Club Books and Authors'luncheon 12.Kids Music N Motion event 13.Palos Verdes High School theatre production 14.Dance Pen,insula Ballet production of "The Nutcracker" 15.West Basin Municipal Water District Harvest Festival 16.Vista's for Children Fashion Show and Boutique 17.Palos Verdes Ballet production of liThe Nutcracker" 18.Palos Verdes Peninsula Chamber of Commerce 19.Palos Verdes Peninsula Girls Softball League (signs at two locations) 20.St.John Fisher School Open House Attachments 1-82 From:John Freeman [mailto:jrfree@cox.net] sent:Tuesday,October 26,20107:48 AM To:'carolyn Lehr' Cc:parks@rpv.com;cc@rpv.com;Julie Peterson Subject:RE:Sign Pollution at Hesse Park Hello Carolyn, I'm sure there are lots of worthwhile community groups and I'm not against any of them.I was surprised to see the Christian Science Church service event advertisement at Hesse Park. Their church is in PV Estates,not RPV,so how does that qualify? And I support the Peninsula Symphony as well.A fine organization.But their concerts are in the Rolling Hills Estates Covenant Church,not in RPV. And the Promenade on the Peninsula race ran a course on Deep Valley Drive near the RHE shopping center,not in RPV. Bottom line,none of these events seem to have anything to do with Hesse Park or are even geographically related to'Hesse Park. Carolyn,you know I'm a big supporter of our parks,especially Hesse park.Maybe I just don't understand the staff approval process,municipal code,or overall policy regulating signs at specific RPV parks. Advertising "Shakespeare by the Sea","Pet Adoption",or "We Want your Input"seems appropriate at Hesse Park,but I don't see the other connections.Do you? John Freeman From:Carolyn lehr [mailto:c1ehr@rpv.com] Sent:Monday,October 25,2010 5:17 PM To:'John Freeman';'Julie Peterson' Cc:cc@rpv.com Subject:RE:Sign Pollution at Hesse Park John,I have forwarded your message to Recreation and Parks to ask their vigilance on both the types of banners we post,as well as timeliness.We will try to be sensitive to your message,but the requests from community groups are many and the venues for posting are very limited. Thank you, CCLfI"ol:Yvv Lehr City Manager •City of Rancho Palos Verdes 30940 Hawthorne Blvd. ..Attachments 1-83 Rancho Palos Verdes,CA 90275 clehr@rpv.com -(310)544-5202 This e-mail message contains information belonging to the City of Rancho Palos Verdes,which may be privileged,confidential and/or protected from disclosure,The information is intended only for use of the individual or entity named.Unauthorized dissemination,distribution,or copying is strictly prohibited.If you received this email in error,or are not an intended recipient,please notify the sender immediately. Thank you for your assistance and cooperation. From:John Freeman [mailto:jrfree@cox.net] sent:Monday,October 25,20104:43 PM To:Julie Peterson Cc:cc@rpv.com Subject:Sign Pollution at Hesse Park Hello Julie, I live near Hesse Park an'd I've noticed an increasing frequency of large plastic signs placed at the entrances of the park for passing motorists.As you know,Hesse Park is one of our most beautiful parks with great ocean views and vistas.However lately it has become "Billboard Park".Today there are signs for a Christian Science Healing service and the PV Symphony. Last week it was PV Promenade on the Peninsula 5K walk/run.Before that was Palos Verdes Concours,and on and on. My point/question is what are we promoting at RPV,"Billboard Parks"or ocean vistas?Is there any end to this?Frankly J (and I suspect most others)didn't move to RPVto see weekly changing billboard sized signs at our Hesse Park corner.We want to see the trees and the ocean. Please help me understand the increased usage of signs at our beautiful parks.For 30 years we have managed just fine without eye jarring huge signs.Maybe I can understand if it is a RPV park event at Hesse Park being announced,but we don't need this to be a forum for any and all other ads. What can you (we)do to p'ut a stop to this sign pollution? John Freeman Rancho Palos Verdes Attachments 1-84 Joel Rojas From:Carolyn Lehr [clehr@rpv.com] Sent:Tuesday,October 26,20106:16 PM To:'Joel Rojas' Subject:FW:signs at Hawthorne and Silver Spur Relating to our discussion this morning. Thank you, CCt¥d0'Y\I LehY City Manager "City of Rancho Palos Verdes 30940 Hawthorne Blvd. Rancho Palos Verdes I CA 90275 clehr@rpv.com -(310)544-5202 This e-mail message contains information belonging to the City of Rancho Palos Verdes,which may be privileged,confidential and/or protected from disclosure.The information is intended only for use of the individual or entity named.Unauthorized dissemination,distribution,or copying is strictly prohibited.If you received this email in error,or are not an intended recipient,please notify the sender immediately.Thank you for your assistance and cooperation. From:Steve Wolowicz [mailto:stevew@rpv.com] Sent:Tuesday,October 26,2010 10:58 AM To:'Carolyn Lehr' Cc:'Carolynn Petru' SUbject:FW:signs at Hawthorne and Silver Spur Carolyn, During the last Mayors'luncheon RHE Mayor Addleman commented about the appearance of the fence with attached signs on the South-East corner on the intersection of Hawthorne and Silver Spur.We both recalled that the fence at that location is controlled (perhaps owned)by our City.I think this is correct because several years ago our City Staff had issued a report dealing with sign locations throughout the City and this site was included in the report (I could be wrong on the ownership of the underlying property).He observed that the fence and hillside did look a bit shabby and could probably benefit from some maintenance.It was my understanding that the nature of signs at that location were to be for community announcements (such as events at the High School and other civic announcements (for any City requesting or just attaching a sign;it was not intended for commercial signs (such as one that is there now)or for political purposes.Since I am not sure if Public Works or another department is responsible for this location I am sending this to you to be allocated to the 11130/2010 Attachments 1-85 appropriate person. Thanks, Steve Steve Wolowicz Mayor Rancho Palos Verdes Phone 310-378-9911 email--stevew@rpv.com 11130/2010 Attachments 1-86 Date:Friday,October 29,2010,10:17 AM Dear Carolyn, So far the city of RPV has done nothing to remove the banners at the corner of Silver Spur and Hawthorne.Now there are a lot of political signs up there which I understand.At Rotary Girls Poker last evening,I brought up the subject,and they all agree it looks terrible.The Dominos Pizza banner is still up there,and another black sign which I cannot figure out what it is.I called public works today,and she just took my complaint.I am about to take it upon myself and cut down the signs and bring them to city hall.As you can tell I am on a mission!If the concours and other non-profits can't put their signs up there to promote their events,these illegal signs should not be allowed to advertise either. As a longtime resident of RPV and now PVE I consider all of the Peninsula my home that I love. Thanks for your help on this. Mary Jane Schoenheider Publisher Peninsula People Phone:310-372-4611 Ext 121 Direct:424-212-6612 Fax:424-212-6788 Email:penpeople@easyreader.info <http://us.mc810.mail.yahoo.com/mc/compose?to=penpeople@easyreader.info> Become a Fan on Facebook:<http://www.facebook.com/EasyReaderNews> http://www.facebook.com/EapyReaderNews <http://www.facebook.com/EasyReaderNews> Follow us on Twitter:http://www.twitter.com/EasyReaderNews <http://www.twitter.com/EasyReaderNews> http://www.easyreadernews.com <http://www.easyreadernews.com/> 2 Attachments 1-87 Mayor Long called a brief recess from 9:25 P.M.to 9:37 P.M. PAUSE TO CONSIDER THE REMAINDER OF THE AGENDA: Code Amendment Initiation to Eliminate or Amend the Current Program that Allows Non-Commercial Organizations to Place Temporary Special Event Signs or Other Temporary Signs in the City's Rights-of-Way City Clerk Morreale reported that there were two requests to speak regarding this item. Assistant Planner Harwell provided a brief report and PowerPoint presentation regarding the current program allowing non-commercial organizations to place temporary special event signs and banners in the City's Rights-of-Way. John Freeman,Rancho Palos Verdes,stated that the proliferation of signs is an important issue for many residents,since the City has evolved from having many open spaces to limited locations for the placement of signs.He reported on his two concerns regarding the placement of signs at Hesse Park:1)the park is for the enjoyment of the natural environment;and,2)the numerous signs advertising events that are not in the City of Rancho Palos Verdes.He concluded that when one drives by a park,he wants to see the park,trees and beautiful ocean,not numerous signs. Norbert Nastanski,Rancho Palos Verdes,stated that he concurs with staff's recommendation and noted his concerns with the large and out of place signs at Hesse Park.He suggested that the City discontinue the use of two side-by-side signs at the corner of Hawthorne and Locklenna. Councilman Stern moved,seconded by Councilman Wolowicz,to approve the staff recommendation to suspend the approval of any new temporary banner sign applications and initiate a code amendment process involving fully noticed public hearings before the Planning Commission and City Council to eliminate the program that allows non-commercial organizations to place temporary special event signs or other signs in the City's rights-of-way. The motion passed on the following roll call vote: AYES: NOES: ABSENT: Campbell,Misetich,Stern,Wolowicz,and Mayor Long None None ~.·W·l&,ation of Election City Council Minutes December 7,2010 Attachments 1-88 To whom it may concern: Rancho Palos Verdes City Hall Hawthorne Blvd. RPV,CA 90275 RECEIVED FEB 012011 PlANNING,BUIlDING AND CODE ENFORCEMENTJanuary30,2011 As a volunteer for the American Cancer Society and its Relay for Life event,this is very disturbing.It has been difficult getting the word out here on the hill for the 8 years that we have been doing the event and if we can't hang a couple of banners , up,that will make it even harder. I was just informed that the City is thinking about not allowing non- profit organizations the ~bility to hang banners up in Ran9ho Palos Verdes.A TEAM EVENT TO FIGHT CANCER_n_ REL ... ~ ." ~ •,. ~-..1ft The Relays are the signature event ofthe American Cancer Society and the money raised goes to research to fmd a cure for all types of cancers.Some money also goes to local outreach programs for those battling cancer right here in our community.It is very important for us to be able to attract attention to our event.The Relay is for the entire Palos Verdes Peninsula community. Our committee hopes that you will reconsider the banning of banners and allow groups that do so much for the community,to continue to adverti~e.I have lived here in RPV since 1969 and it seems that our close community spirit has been eroding a little over the years.We have so much to be thankful for here in Palos Verdes and the charitable and non-profit organizations should be supported and encouraged,in my humble opinion. One of the slogans for the Relay for Life is "Hope"and we hope that the ban on banners is not enacted.Thank:you for your consideration in this matter. Sincerely, 1\~~.\~ Rosemarie Buehler Kolin,Publicity Chairman,Raffle Co-Chair and Cancer Survivor rosiejpk@msn.com (310-541-2608) ,..,6297.01Attachments 1-89 Page 1 of1 Abigail Harwell From:Katherine Gould [kgould@pvld.org] Sent:Monday,January 31,2011 7:48 PM To:abigailh@rpv.com;Carolyn Lehr;Joel Rojas SUbject:thank you Abigail, Thank you for taking the time to meet with the Chamber of Commerce Executive Committee this evening.As you could tell we are concerned about the possible loss of an important promotional venue for our non-profit members and for the Chamber,and it was very helpful to gain an understanding of the issues that have led to the Planning Commission considering eliminating the code section related to banners.We do intend to provide comments to the Commission. Regards, Kathy Gould,Director Palos Verdes Library District 701 Silver Spur Rd. Rolling Hills Estates,CA 90274 tel 310-377-9584 x200 email kgould@pvld.org website www.pvld.org 2/1/2011 Attachments 1-90 From:John Freeman [mailto:jrfree@cox.net] Sent:Tuesday,October 26,2010 7:48 AM To:'Carolyn Lehr' Cc:parks@rpv.com;cc@rpv.com;Julie Peterson Subject:RE:Sign Pollution at Hesse Park Hello Carolyn, I'm sure there are lots of worthwhile community groups and I'm not against any of them.I was surprised to see the Christian Science Church service event advertisement at Hesse Park. Thek church is in PV Estates,not RPV,so how does that qualify? And I support the Peninsula Symphony as well.A fine organization.But their concerts are in the Rolling Hills Estates Covenant Church,not in RPV. And the Promenade on the Peninsula race ran a course on Deep Valley Drive near the RHE shopping center,not in RPV. Bottom line,none of th~se events seem to have anything to do with Hesse Park or are even geographically related to Hesse Park. Carolyn,you know I'm a big supporter of our parks,especially Hesse park.Maybe I just don't understand the staff approval process,municipal code,or overall policy regulating signs at specific RPV parks. Advertising "Shakespeare by the Sea","Pet Adoption",or "We Want your Input"seems appropriate at Hesse Park,but I don't see the other connections.Do you? John Freeman From:Carolyn Lehr [mailto:c1ehr@rpv.com] Sent:Monday,October 25,20105:17 PM To:'John Freeman';'Julie Peterson' Cc:cc@rpv.com Subject:RE:Sign Pollution at Hesse Park John,I have forwarded your message to Recreation and Parks to ask their vigilance on both the types of banners we post,as well as timeliness.We will try to be sensitive to your message,but the requests from community groups are many and the venues for posting are very limited. Thank you, Cavo{yvv Lihr City Manager II City of Rancho Palos Verdes 30940 Hawthorne Blvd. Attachments 1-91 Rancho Palos Verdes,CA 90275 cfehr@rpv.com •(310)544-5202 This Ermail message contains information belonging to the City of Rancho Palos Verdes,which may be privileged,confidential and/or protected from disclosure.The information is intended only for use of the individual or entity named.Unauthorized dissemination,distribution,or copying is strictly prohibited.If you received this email in error,or are not an intended recipient,please notify the sender immediately. Thank you for your assistance and cooperation. From:John Freeman [mailto:jrfree@cox.net] sent:Monday,October 25,2.010 4:43 PM To:Julie Peterson Cc:cc@rpv.com Subject:Sign Pollution at Hesse Park Hello Julie, I live near Hesse Park and I've noticed an increasing frequency of large plastic signs placed at the entrances of the park for passing motorists.As you know,Hesse Park is one of our most beautiful parks with great ocean views and vistas.However lately it has become "Billboard Park".Today there are signs for a Christian Science Healing service and the PV Symphony. Last week it was PV Promenade on the Peninsula 5K walk/run.Before that was Palos Verdes Concours,and on and on. My point/question is what are we promoting at RPV,"Billboard Parks"or ocean vistas?Is there any end to this?Frankly I (and I suspect most others)didn't move to RPVto see weekly changing billboard sized signs at our Hesse Park corner.We want to see the trees and the ocean. Please help me understand the increased usage of signs at our beautiful parks.For 30 years we have managed just fine without eye jarring huge signs.Maybe I can understand if it is a RPV park event at Hesse Park being announced,but we don't need this to be a forum for any and all other ads. What can you (we)do to put a stop to this sign pollution? John Freeman Rancho Palos Verdes Attachments 1-92 Joel Rojas Frain:Carolyn Lehr [clehr@rpv.com) Sent:Tuesday,October 26,20106:16 PM To:'Joel Rojas' Subject:FW:signs at Hawthorne and Silver Spur Relating to our discussion this morning. Thank you, Ccur~vv LihY City Manager I!City of Rancho Palos Verdes 30940 Hawthorne Blvd. Rancho Palos Verdes,CA 90275 clehr@rpv.com -(310)544-;5202 This e-mail message contains information belonging to the City of Rancho Palos Verdes,which may be privileged.confidential and/or protected from disclosure.The information is intended only for use of the individual or entity named.Unauthorized dissemination,distribution,or copying is strictly prohibited.If you received this email in error,or are not an intended recipient,please notify the sender immediately.Thank you for your assistance and cooperation. from:Steve Wolowicz [mailto:stevew@rpv.com] Sent:Tuesday,October 26,2010 10:58 AM To:'carolyn Lehr' Cc:'carolynn Petru' Subject:FW:signs at Hawthorne and Silver Spur Carolyn, During the last Mayors'luncheon RHE Mayor Addleman commented about the appearance of the fence with attached signs on the South-East corner on the intersection of Hawthorne and Silver Spur.We both recalled that the fence at that location is controlled (perhaps owned)by our City.I think this is correct because several years ago our City Staff had issued a report dealing with sign locations throughout the City and this site was included in the report (I could be wrong on the ownership of the underlying property).He observed that the fence and hillside did look a bit shabby and could probably benefit from some maintenance.It was my understanding that the nature of signs at that location were to be for community announcements (such as events at the High School and other civic announcements (for any City requesting or just attaching a sign;it was not intended for commercial signs (such as one that is there now)or for political purposes.Since I am not sure if Public Works or another department is responsible for this location I am sending this to you to be allocated to the 11/30/2010 Attachments 1-93 appropriate person. Thanks, Steve Steve Wolowicz Mayor Rancho Palos Verdes Phone 310-378-9911 email-stevew@rpv.com 11/30/2010 Attachments 1-94 Date:Friday,October 29,2010,10:17 AM Dear Carolyn, So far the city of RPV has done nothing to remove the banners at the corner of Silver Spur and Hawthorne.Now there are a lot of political signs up there which I understand.At Rotary Girls Poker last evening,I brought up the subject,and they all agree it looks terrible.The Dominos Pizza banner is still up there,and another black sign which I cannot figure out what it is.I called public works today,and she just took my complaint.I am about to take it upon myself and cut down the signs and bring them to city hall.As you can tell I am on a mission!If the Concours and other non-profits can't put their signs up there to promote their events,these illegal signs should not be allowed to advertise either. As a longtime resident of RPV and now PVE I consider all of the Peninsula my home that I love. Thanks for your help on this. Mary Jane Schoenheider Publisher Peninsula People Phone:310-372-4611 Ext 121 Direct:424-212-6612 Fax:424-212-6788 Email:penpeople@easyreader.info <http://us.mc810.mail.yahoo.com/mc/compose?to=penpeople@easyreader.info> Become a Fan on Facebook:<http://www.facebook.com/EasyReaderNews> http://www.facebook.com!Ea~YReaderNews <http://www.facebook.com/EasyReaderNews> Follow us on Twitter:http://www.twitter.com!EasyReaderNews <http://www.twitter.com/EasyReaderNews> http://www.easyreadernews.com <http://www.easyreadernewB.com/> 2 Attachments 1-95 City of Rolling Hills Estates Requirements tor Temporary Signs in Public right-at-way Attachments 1-96 REQUIREMENTS FOR TEMPORARY SIGN IN PUBLIC RIGHT-OF-WAY CITY OF ROLLING HILLS ESTATES DESIGN REQUIREMENTS •Sign must be 4'x 8'and made of vinyl only. •Must have a solid white background with dark green (hunter or forest green)letters. •All letters must be at least 5"in height (both upper and lower case). RIGHT WRONG Use thick blocky fonts with strokes at least XxWwEe XxWwEe%"thick. Serif fonts are discouraged,as are fonts with XxWwEe XxWwEevaryingstrokewidths •Font requirements •Only one logo or graphiC deSign allowed per banner.The logo or graphiC may be any color but size cannot exceed 3'x 3'. •Signs must limit wcr:ling to WHO (Organization),WHAT (Event),WHEN (Date),WHERE (Location) and CONTACT (Phone number or Website). •All signs must be brought into the City Hall to be measured,reviewed and approved by the Sign /\drrinistrator or designee before they can be hung. •Signs must be cl~an and in good repair. •VVhile hanging,all banners must be neatly mounted on a 4'x 8'solid piece of plywood 3/8"thick. There are special slots built into the fences to hold up the boards. APPLICATION SUBMITTAL REQUIREMENTS • A new application must be submitted for every sign request,no sooner than 60 (sixty) days prior to the requested sign placement date. •Only non-profit Peninsula-based or Peninsula-serving groups can display banners. •Each application must be accompanied by a $25 deposit (unless City already has your deposit). Deposit will be returned upon written request (unless forfeited for failure to follow GUidelines). •Each application must be accompanied by a $25 non-refundable administrative fee.Government entities are exempt. •All applications must be accompanied by an 8%"x 11"sign rendering depicting all lettering styles, sizes and colors. Total number of applications limited to four per calendar year.Only one banner may be hung at a time. SIGN PLACEMENT REQUIREMENTS •Applicant must install and remove sign on agreed-upon days. •If the City reqUires two signs at one location due to City-sponsored events,the non-profit organization's sign will be removed. •Temporary signs can only be in place a maximum of fourteen (14)days per event. •The following are approved locations for placement of temporary signs: #1 -Palos Verdes Drive NorthNia Campesina (at west City limits in the median) #2 -Palos Verdes Drive North/Hawthorne Blvd 8/E corner #3 -Palos Verdes Drive North/Hawthorne Blvd SIW (at Rockblulf Park) #4 -Palos Verdes Drive NorthlCrenshaw Blvd.8NV corner (at Academy Hill) #5 -Palos Verdes Drive North/Crenshaw Blvd.SJE corner (at Medical Center) #f3 -Palos Verdes Drive North/Palos Verdes Drive East 8/E comer (Reservoir) #7 -Palos Verdes Drive NorthlPalos Verdes Drive East NNV corner (Dapplegray Ring) Attachments 1-97 PERMIT APPLICATION TEMPORARY SIGN IN THE PUBLIC RIGHT-OF-WAY CI1Y OF ROLLING HILLS ESTATES 4045 Palos Verdes Drive North Roiling Hills Estates,CA 90674 Ph-310.377.1577,xl05 -Fx-310.377.4468 WIMN.RollingHllisEstatesCa.Gov ORGANIZATION,_ NON·PROFIT NUMBER:...-TELEPHONE:...-_ ADDRESS,------------ CITY,STATE,ZIP PRIMARY CONTACT PERSON NAME:...-_ ADDRESS _ CITY ~ZIP _ DAYPHONE.-,-,FAX'--_ EMAIL BRIEF DESCRIPTION OF EVENT:_ REQUESTED SIGN LOCATION·LOCATION WILL BE CONFIRMED WITH SIGN ADMINISTRATOR LOCATION 1 PVDNMa Campeslna at Median LOCATION 2 PVDNlHawthome S/E Comer LOCATION 3 PVDNlHawthome SIWComer al Rockbluff Park LOCATION 4 PVDNlCrenshaw SIWComeral AcademyHRI LOCATION 6 PVDN/Crenshaw S/E Cameral Medical Center LOCATION 6 PVDN/PVDE S/EComeral Reservoir LOCATION 7 PVDN/PVDE NIW Comer al Dapplegray Ring REQUESTED DATES -DATES WILL BE CONFIRMED WITH SIGN ADMINISTRATOR Date Installed:_ Date Removed:_ THE FOLLOWING MUST BE ATTACHED TO THIS APPLICATION: __A sign rendering depicting all letter styles,sizes and colors on a 8-1/2"x 11"paper. __A $25.00 non-refundable administrative fee (Government entities are exempt). __A $25.00 deposit check (unless already on file:with the City). I understand that before the sign is posted it must be brought into City Hall to be measured,reviewed and approved by the Sign Administrator or designee.In addition,I have read and understand this Permit Application and all of the attached Requirements and will abide by all conditions contained herein, understanding that failure to follow the requirements will result in forfeiture of deposit and may result in denial of future sign requests. APPLICANT:-'DATE:_ THIS BOX IS FOR SIGN ADMINISTRATOR USE ONLY $25 ADMINISTRATIVE FEE SIGN BROUGHT IN FOR MEASUREMENT --RECEIVED CHECK #___SIGN IS IN COMPLIANCE $25 DEPOSIT ___SIGN DOES NOT COMPLY --PREVIOUSLY SUBMITTED --RECEIVED CHECK # LOCAnON/DATE --APPROVED ReVised 10/5/10 Attachments 1-98