VisionScape Imagery Inc (2011) AGREEMENT FOR PHOTO SIMULATION CONSULTING SERVICES
This Agreement is executed this 7th day of June, 2011, by and between the City
of Rancho Palos Verdes (hereinafter called "CITY"), and VisionScape Imagery, Inc.
(hereinafter called "CONSULTANT").
RECITALS
WHEREAS, The CITY wishes to use the professional services of CONSULTANT
to provide photo simulation consulting and technical services to CITY on an as-needed
basis;
WHEREAS, the CITY has previously worked with CONSULTANT under a
different agreement for two years and now seeks to enter into a new agreement with
CONSULTANT for an additional two-year period; and
WHEREAS, CONSULTANT represents that it is professionally qualified and able
to prepare certified photo simulations that represent the proposed appearance of a
project as seen from various vantage points.
NOW, THEREFORE, in consideration of the foregoing recitals and the covenant
hereinafter set forth, the parties hereto mutually agree as follows:
Section 1. CONSULTANT's Services. CONSULTANT shall, in a professional
and timely manner, perform the following services, when requested by the CITY and as
set forth in the Proposal, attached hereto as Exhibit"A" and incorporated herein by this
reference, including but not limited to the following services:
(a) When requested, CONSULTANT shall attend and participate in meetings
with CITY staff, as well as public hearings, which are necessary for the decision-making
body to make informed decisions on specific projects.
(b) CONSULTANT shall supply CITY with the deliverables described in the
Proposal attached as Exhibit "A."
(c) CONSULTANT shall respond to comments raised by CITY staffs review
of the documents in order to facilitate their completion.
Section 2. Time of Performance. CONSULTANT shall perform all services
and duties pursuant to this Agreement, and as specified in the schedule set forth in the
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attached Exhibit"A" in a professional and timely manner at the direction of the Director
of Community Development or the Director's designee. CONSULTANT shall estimate
in writing the time estimate to complete each project, which shall be subject to review
and authorized in writing by the Director of Community Development or the Director's
designee. CONSULTANT shall provide CITY with a final product within a reasonable
range of time, between three (3) and four (4) weeks from the time the photo simulation
is requested by the CITY. CITY shall provide CONSULTANT with a minimum of 24-
hour notice for all requests. Time is of the essence in performing services pursuant to
this Agreement.
Section 3. Term. This Agreement shall commence on July 1, 2011, and shall
terminate on June 30, 2013, unless sooner terminated pursuant to Section 14 of this
Agreement.
Section 4. Compensation.
(a) CITY agrees to compensate CONSULTANT in full satisfaction for
CONSULTANT's professional services rendered and costs incurred pursuant to this
Agreement in accordance with the rates and amounts set forth in Exhibit"A." The
schedule of hourly rates shall be effective through the term of this Agreement.
(b) CITY may request in writing that CONSULTANT perform additional
services not covered by the specific scope of work set forth in this Agreement and
Exhibit"A." CITY may also request that CONSULTANT print additional copies of any
document beyond the estimated cost allotted for copies in Exhibit "A." CONSULTANT
shall notify and obtain approval from the CITY prior to performing such additional
services and will be paid for such additional services in accordance with the Schedule of
Hourly Rates in Exhibit "A."
(c) The CITY shall withhold five percent (5%) of each bill submitted by
CONSULTANT in a retention account. The CITY shall release the retained funds to
CONSULTANT upon successful completion of the project as determined by CITY Staff.
(d) If CONSULTANT is requested by CITY to revise or supplement the Photo
Simulation with additional data, information or analysis solely as a result of the
CONSULTANT's failure to comply with the scope of work stipulated in Exhibit"A,"
CONSULTANT shall provide such revision or supplement at no additional cost to the
CITY.
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(e) If changes to existing laws, rules, regulations or policies of any state,
federal or local governmental authority having jurisdiction over the project occur, or new,
unforeseen issues arise, CONSULTANT will perform any necessary additional services
on a time-and-materials basis, at the rates set forth in Exhibit"A".
(f) CONSULTANT shall submit to CITY, by not later that the tenth (10th) day
of each month, its bill for services rendered and costs incurred during the previous
month. If CONSULTANT's bill is property prepared and received by CITY by not later
than the tenth (10th) day of the month, CITY shall pay CONSULTANT all uncontested
amounts set forth in CONSULTANT's bill by not later than thirty (30) days from the date
that the bill was received. All other properly billed and uncontested invoices received
after the 10th of the month shall be paid by CITY not later than forty-five (45) days after
receipt of CONSULTANT's bill by CITY.
(g) All payments due to CONSULTANT shall be paid to:
VisionScape Imagery, Inc.
15375 Barranca Parkway
STE A104
Irvine, CA 92618
(h) In the event CITY fails to pay any undisputed amounts due to
CONSULTANT within forty-five (45) days after invoices are received by CITY, then
CITY agrees that CONSULTANT shall have the right to consider said default a breach
of this Agreement and may be terminated by CONSULTANT without liability to
CONSULTANT upon ten (10) working days of advance notice to CITY.
(i) CITY agrees to use its best efforts to notify CONSULTANT of any
disputed invoice amounts within ten (10) days of the receipt of each invoice. However,
CITY's failure to timely notify CONSULTANT of a disputed amount shall not be deemed
a waiver of CITY's right to challenge such amount.
(j) The CITY and CONSULTANT acknowledge and agree that the terms of
CONSULTANT's compensation are not dependent upon the CITY's final action on the
decision of a project.
Section 5. Independent Contractor. CONSULTANT is and shall at all times
remain, as to the CITY, a wholly independent contractor. Neither the CITY nor any of its
agents shall have control over the conduct of CONSULTANT or any of the
CONSULTANT's employees, except as herein set forth, and CONSULTANT is free to
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dispose of all portions of its time and activities which it is not obligated to devote to the
CITY in such a manner and to such persons, firms, or corporations as the
CONSULTANT wishes except as expressly provided in this Agreement. CONSULTANT
shall have no power to incur any debt, obligation, or liability on behalf of the CITY or
otherwise act on behalf of the CITY as an agent. CONSULTANT shall not, at any time
or in any manner, represent that it or any of its agents, servants or employees, are in
any manner agents, servants or employees of CITY. CONSULTANT agrees to pay all
required taxes on amounts paid to CONSULTANT under this Agreement, and to
indemnify and hold the CITY harmless from any and all taxes, assessments, penalties,
and interest asserted against the CITY by reason of the independent contractor
relationship created by this Agreement. CONSULTANT shall fully comply with the
workers' compensation law regarding CONSULTANT and its employees.
CONSULTANT further agrees to indemnify and hold the CITY harmless from any failure
of CONSULTANT to comply with applicable workers' compensation laws. The CITY
shall have the right to offset against the amount of any fees due to CONSULTANT
under this Agreement any amount due to the CITY from CONSULTANT as a result of its
failure to promptly pay to the CITY any reimbursement or indemnification arising under
this Article.
Section 6. Assignment. This Agreement may not be assigned in whole or in
part without the prior written consent of CITY. Any such purported assignment without
written consent shall be null and void, and CONSULTANT shall hold harmless, defend
and indemnify the CITY and its officers, officials, employees, agents and
representatives with respect to any claim, demand or action arising from any
unauthorized assignment.
Section 7. Consultant's Responsible Principal. The CONSULTANT shall
have Responsible Principals who shall be primarily responsible for the CONSULTANT's
obligations under this Agreement and who shall serve as principal liaisons between the
CITY and CONSULTANT. The name of the Responsible Principals are Eddie Font or
Joe Font, Principals for VisionScape, Inc. CONSULTANT shall not designate
representatives or liaisons other than Eddie Font or Joe Font without prior written
consent of the Community Development Director, except for temporary re-assignments
in case of vacation, illness or emergency, where CONSULTANT shall provide verbal
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notification to the Community Development Director.
Section 8. Personnel. CONSULTANT represents that it has, or shall secure
at its own expense, all personnel required to perform CONSULTANT's services under
this Agreement. CONSULTANT shall notify CITY in writing of its recommendation of
the retention of any supplemental sub-consultants and the need therefor. However,
CITY shall have the exclusive authority to determine whether such sub-consultants shall
be retained pursuant to CONSULTANT's recommendation. At all times, CONSULTANT
shall be responsible for subconsultants' services.
Section 9. CITY Liaison. CONSULTANT shall perform under the general
supervision of the Community Development Director of CITY or his or her designee, and
all communications, instructions and directions on the part of the CITY shall be
communicated exclusively through the Community Development Director or his or her
designee.
Section 10. Documents. All documents, plans, specifications, records, reports,
information, data, exhibits, maps, photographs, images, video files and media created
or developed by CONSULTANT pursuant to this Agreement ("Written Products") shall
be and remain the property of the CITY without restriction or limitation upon its use,
duplication or dissemination by the CITY. All Written Products shall be considered
"works made for hire," and all Written Products and any and all intellectual property
rights arising from their creation, including, but not limited to, all copyrights and other
proprietary rights, shall be and remain the property of the CITY without restriction or
limitation upon their use, duplication or dissemination by the CITY. CONSULTANT shall
not obtain or attempt to obtain copyright protection as to any Written Products.
CONSULTANT hereby assigns to the CITY all ownership and any and all
intellectual property rights to the Written Products that are not otherwise vested in the
CITY pursuant to the paragraph directly above this one.
CONSULTANT warrants and represents that it has secured all necessary
licenses, consents or approvals to use any instrumentality, thing or component as to
which any intellectual property right exists, including computer software, used in the
rendering of the services and the production of all Written Products produced under this
Agreement, and that the CITY has full legal title to and the right to reproduce the Written
Products. CONSULTANT shall defend, indemnify and hold the CITY, and its elected
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• •
officials, officers, employees, servants, attorneys, designated volunteers, and agents
serving as independent contractors in the role of CITY officials, harmless from any loss,
claim or liability in any way related to a claim that CITY's use of any of the Written
Products is violating federal, state or local laws, or any contractual provisions, or any
laws relating to trade names, licenses, franchises, copyrights, patents or other means of
protecting intellectual property rights and/or interests in products or inventions.
CONSULTANT shall bear all costs arising from the use of patented, copyrighted, trade
secret or trademarked documents, materials, equipment, devices or processes in
connection with its provision of the services and Written Products produced under this
Agreement. In the event the use of any of the Written Products or other deliverables
hereunder by the CITY is held to constitute an infringement and the use of any of the
same is enjoined, CONSULTANT, at its expense, shall: (a) secure for CITY the right to
continue using the Written Products and other deliverables by suspension of any
injunction, or by procuring a license or licenses for CITY; or (b) modify the Written
Products and other deliverables so that they become non-infringing while remaining in
compliance with the requirements of this Agreement. This covenant shall survive the
termination of this Agreement.
During the term of this Agreement, CONSULTANT may retain one copy of each
Written Product for its records. All documents, plans, specifications, records, reports,
information, data, exhibits, maps, photographs, images, video files and media that are in
CITY's possession and necessary for the carrying out of this work ("Loaned
Documents") shall be available to CONSULTANT throughout the term of this Agreement
without charge.
Upon termination, abandonment or suspension of the Project, the CONSULTANT
shall deliver to the CITY all Written Products and Loaned Documents without additional
costs or expense to the CITY. If CONSULTANT prepares a document on a computer,
CONSULTANT shall provide CITY with said document both in a printed format and in an
electronic format that is acceptable to the CITY. All Written Products that are prepared
with computer-based mapping or spreadsheet programs shall be provided.to CITY in
their original formats.
All Written Products are confidential until released by CITY to the public.
CONSULTANT agrees that Written Products shall not be made available to any third
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•
party without the prior written consent of CITY.
Section 11. Conflicts of Interest. The CONSULTANT represents that it
presently has no interest and shall not acquire any interest, direct or indirect, that would
conflict in any manner with the performance of the services contemplated by this
Agreement. CONSULTANT agrees not to accept any employment or representation
during the term of this Agreement or within twelve (12) months after completion of the
work under this Agreement which is or may likely make CONSULTANT "financially
interested" (as provided in California Government Code Sections 1090 and 87100) in
any decisions made by CITY on any matter in connection with which CONSULTANT
has been retained pursuant to this Agreement. No person having any such interest
shall be employed by or be associated with the CONSULTANT or any sub-consultant.
Section 12. Insurance. Not less than one day prior to commencing
performance under this Agreement, CONSULTANT shall submit to CITY certificates
evidencing compliance with the following minimum insurance requirements, to be
maintained during the term of this Agreement:
(a) General Liability. CONSULTANT shall at all times during the term of the
Agreement carry, maintain, and keep in full force and effect, a policy or policies of
Comprehensive General Liability Insurance, with a minimum limits of one million dollars
($1,000,000.00) for each occurrence and in the aggregate, combined single limit,
against any personal injury, death, loss or damage resulting from the wrongful or
negligent acts by CONSULTANT. Said policy or policies shall be issued by an insurer
admitted in the State of California and rated in Best's Insurance Guide with a rating
A:VII or better.
(b) Professional Liability. CONSULTANT shall at all times during the term of
this Agreement, carry, maintain, and keep in full force and effect a policy or policies of
professional liability insurance with a minimum limit of one million dollars ($1,000,000)
per claim and aggregate for errors and/or omissions of CONSULTANT in the
performance of this Agreement. Said policy or policies shall be issued by an insurer
admitted to do business in the State of California and rated in Best's Insurance Guide
with a rating of A:VII or better. If a "claims made" policy is provided, such policy shall be
maintained in effect from the date of performance of work or services on the CITY's
behalf until three (3) years after the date of work or services are accepted as completed.
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Coverage for the post-completion period may be provided by renewal or replacement of
the policy for each of the three (3) years or by a three-year extended reporting period
endorsement, which reinstates all limits for the extended reporting period. If any such
policy and/or policies have a retroactive date, that date shall be no later than the date of
first performance of work or services on behalf of the CITY. Renewal or replacement
policies shall not allow for any advancement of such retroactive date.
(c) Automobile Liability. Eddie Font and Joe Font, Principals for VisionScape,
Inc., shall at all times during the term of this Agreement carry, maintain, and keep in full
force and effect a policy or policies of automobile liability insurance with a minimum limit
that is the greater of: 1) one hundred thousand dollars ($100,000.00) per claim and
occurrence and three hundred thousand dollars ($300,000.00) in the aggregate for
bodily injuries or death of one person, and one hundred thousand dollars ($100,000.00)
for property damage arising from one incident; or 2) the minimum automobile insurance
required by law. Said policy or policies shall be issued by an insurer admitted in the
State of California and rated in Best's Insurance Guide with a rating of A:VII or better.
For any use of an automobile by another employee in undertaking any and all activities
in the performance of this Agreement, CONSULTANT shall maintain or require the
employee to maintain the minimum automobile insurance required by this paragraph.
(d) Worker's Compensation. CONSULTANT agrees to maintain in force at all
times during the performance of work under this Agreement worker's compensation
insurance as required by the law. CONSULTANT shall require any subcontractor
similarly to provide such compensation insurance for their respective employees.
(e) Notice of Cancellation.
(1) All insurance policies shall provide that the insurance coverage
shall not be canceled by the insurance carrier without thirty (30) days prior written notice
to CITY, or ten (10) days notice if cancellation is due to nonpayment of premium.
CONSULTANT agrees that it will not cancel or reduce said insurance coverage.
(2) CONSULTANT agrees that if it does not keep the aforesaid
insurance in full force and effect, CITY may either immediately terminate this Agreement
or, if insurance is available at a reasonable cost, CITY may take out the necessary
insurance and pay, at CONSULTANT's expense, the premium thereon.
(f) Certificate of Insurance. At all times during the term of this Agreement,
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CONSULTANT shall maintain on file with the City Clerk certificates of insurance
showing that the aforesaid policies are in effect in the required amounts. Any
comprehensive general liability policy and automobile policy shall contain an
endorsement naming the CITY as an additional insured, which CONSULTANT shall
maintain on file with the City Clerk.
(g) Primary Coverage. The insurance provided by CONSULTANT shall by
primary to any coverage available to CITY in relation to the services provided under this
Agreement. The insurance policies (other than worker's compensation and professional
liability) shall include provisions for waiver of subrogation.
Section 13. Indemnification. CONSULTANT shall defend, indemnify, and
hold the CITY, its officials, officers, employees, agents and independent contractors
serving in the role of CITY officials, and volunteers (collectively "Indemnitees") free and
harmless from any and all claims, demands, causes of action, costs, expenses,
liabilities, losses, damages or injuries, in law or equity, to property or persons, including
wrongful death (collectively "Claims"), in any manner arising out of or incident to any
acts or omissions of CONSULTANT, its officials, officers, employees or agents in
connection with the performance of this Agreement, including without limitation the
payment of all consequential damages, attorneys' fees, and other related costs and
expenses, except for such Claims arising out of the sole negligence or willful
misconduct of Indemnitees. With respect to any and all such Claims, CONSULTANT
shall defend Indemnitees at CONSULTANT's own cost, expense, and risk and shall pay
and satisfy any judgment, award, or decree that may be rendered against Indemnitees.
CONSULTANT shall reimburse Indemnitees for any and all legal expenses and costs
incurred by each of them in connection therewith or in enforcing the indemnity herein
provided. CONSULTANT's obligation to indemnify shall not be restricted to insurance
proceeds, if any, received by CONSULTANT or Indemnitees. All duties of
CONSULTANT under this Section shall survive termination of this Agreement.
Section 14. Termination. The executory provisions of this Agreement may be
terminated by CITY with or without cause upon five (5) days written notice to the
CONSULTANT without further action by CITY. The executory provisions of this
Agreement may be terminated by the CONSULTANT with or without cause upon sixty
(60) days written notice to the CITY.
In the event of termination or cancellation of the Agreement by CONSULTANT or
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•
CITY, due to no fault or failure or performance by CONSULTANT, CONSULTANT shall
be paid compensation for all services performed by CONSULTANT, in an amount to be
determined as follows: for work done in accordance with all of the terms and provisions
of this Agreement, CONSULTANT shall be paid an amount equal to the amount of
services performed prior to the effective date of termination or cancellation in
accordance with the schedule attached hereto as Exhibit"A"; provided, in no event shall
the amount of money paid under the foregoing provisions of this paragraph exceed the
amount which would have been paid to CONSULTANT for the full performance of the
services described in Section 4 and the authorization to proceed.
In the event of such termination, all finished or unfinished documents, report, charts,
data studies, surveys, in the possession of CONSULTANT under this Agreement shall be
returned to the CITY, at CITY's option.
Section 15. General Provisions.
(a) Fair Employment Practices/Equal Opportunity Acts. In the performance of
this Agreement, CONSULTANT shall comply with all applicable provisions of the
California Fair Employment Practices Act (California Government Code Section 12940-
48), the Civil Rights Act of 1964 (42 U.S.C. 200e-217), and the Americans with
Disabilities Act of 1992 (42 U.S.C. § 11200, et seq.).
(b) Non-discrimination. CONSULTANT shall not discriminate as to race,
creed, religion, gender, color or national origin in the performance of its services and
duties pursuant to this Agreement, and will comply with all rules and regulations of the
CITY relating thereto.
(c) Legal Action.
(1) Should either party to this Agreement bring legal action against the
other, the case shall be handled in Los Angeles County, California, and the party
prevailing in such action shall be entitled to reasonable attorney's fees and court costs,
which shall be fixed by the judge hearing the case, and such fee shall be included in the
judgment.
(2) Should any legal action about a project between CITY and a party
Y
other than CONSULTANT require the testimony of CONSULTANT where there is no
allegation that CONSULTANT was negligent, or committed any wrongful act, CITY shall
compensate CONSULTANT for its testimony and preparation to testify at the hourly
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4110 •
rates in effect at the time of such testimony.
(d) Compliance with Applicable Law. CONSULTANT and CITY shall comply
with all applicable laws, ordinances and codes of the Federal, State and local
Governments.
(e) Entire Agreement. This Agreement and Exhibit "A" represents the entire
and integrated Agreement between CITY and CONSULTANT and supersedes all prior
negotiations, representations or agreements, written or oral. This Agreement may be
modified or amended only by subsequent written agreement signed by both parties.
(f) Legal Construction.
(1) This Agreement is made and entered into in the State of California
and shall in all respects be interpreted, enforced and governed under the laws of the
State of California, other than California's choice of law rules.
(2) This Agreement shall be construed without regard to the identity of
the persons who drafted its various provisions. Each and every provision of this
Agreement shall be construed as though each of the parties participated equally in the
drafting of same, and any rule of construction that a document is to be construed
against the drafting party shall not be applicable to this Agreement.
(3) The article and section, captions and headings herein have been
inserted for convenience only, and shall not be considered or referred to in resolving
questions of interpretation or construction. The titles used in the Agreement are for
general reference only and are not part of this Agreement.
(4) Whenever in this Agreement the context may so require, each
gender shall be deemed to refer to and include any other gender and the singular shall
refer to and include the plural.
(g) Notices. Except as otherwise required by law, any notice, request,
direction, demand, consent, waiver, approval or other communication required or
permitted to be given hereunder shall not be effective unless it is given in writing and
shall be delivered (a) in person or (b) by certified mail, postage prepaid, and addressed
to the parties at the addresses stated below, or at such other address as either party
may hereinafter notify the other in writing as aforementioned:
If to CONSULTANT:
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Eddie Font
Principal
VisionScape Imagery, Inc.
15375 Barranca Parkway
STE A104
Irvine, CA 92618
If to CITY:
Joel Rojas
Community Development Director
City of Rancho Palos Verdes
30940 Hawthorne Boulevard
Rancho Palos Verdes, California 90275
A party may change its address by giving written notice to the other party.
Thereafter, any notice or other communication shall be addressed and transmitted to
the new address. If sent by mail, any notice, tender, demand, delivery or other
communication shall be deemed effective three (3) business days after it has been
deposited in the United States mail. For purposes of communicating these time frames,
weekends and federal, state, religious, County of Los Angeles or CITY holidays shall be
excluded.
(h) Business License Required. CONSULTANT shall obtain a CITY
business license prior to commencing preparation of the documentation required by this
Agreement.
(i) Provisions Cumulative. The foregoing provisions are cumulative and in
addition to and not in limitation of any other rights or remedies available to the CITY.
(j) Anti-Waiver Clause. None of the provisions of this Agreement shall
be deemed waived because of a previous failure to insist upon strict performance, nor
shall any provision be waived because any other provision has been waived in whole or
in part.
(k) Severability. If any term or portion of this Agreement is held to be invalid,
illegal, or otherwise unenforceable by a court of competent jurisdiction, the remaining
provisions of this Agreement shall continue in full force and effect.
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• Y •
•
IN WITNESS WHEREOF, the parties hereto have executed this Agreement as of the
day and year first stated above.
Dated: CONSULTAN
VisionScap- mage Inc.
By:
Edd.- ont, sal
By:
�
Joe Font, Principal
Dated: CITY OF RA► 0 PALOS ERDES
By:
Mayor
ATTEST:
By: &AP-4-
City Clerk
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0 41110
Exhibit"A":
Proposal
R6876-0001\13 53 368v3.doc
•
1110
VisionScape Imagery, Inc.
15375 Barranca Parkway
STE A104
Irvine,CA 92618
Phone(949)727-3591 Fax(949)727-3592
www.visionscapeimagery.com
VisionScape is the industry's leading provider of highly accurate VISUAL SIMULATIONS. Experts in communicating visions of the
future,with an objective and specialized approach that with only strengthen your analysis. Ideal for EIRs and other Special Studies
including helpful guidelines for customized CEQA aesthetics thresholds and analysis.
Contacts
Eddie Font
Founding Principal
eddie.font@visionscapeimagery.com
Phone(949)727-3591 x12
Eddie Font,Principal and Co-Founder of VisionScape Imagery,provides overall strategic responsibility for the firm with almost 20
years of hands-on experience in the field of Architectural and Engineering Visualization. Mr.Font holds a Bachelor of Architecture
from the University of Southern California. In 1987 he began his career at Pardee Homes,and in 1992,formed VisionScape Imagery
with his brother and partner,Joe Font. Mr.Font has distinguished himself as a principal who truly interacts and enjoys working with
clients. Bringing his customer-centric philosophy,as well as his expertise in the fields of Architecture and Engineering,Mr.Font
ensures adherence to a prompt turnaround time and close attention to detail.
Joe Font
Founding Principal
joe.font@visionscapeimagery.com
Phone(949)727-3591 x14
Joe Font,Principal and Co-Founder of VisionScape Imagery,heads the Production and Project Management departments with nearly
fourteen years experience in the field of visualization and with a background in Engineering.Joe leads a team of dynamic and creative
artists to produce the most photo-realistic renderings available and maintain unmatched efficiency for clients.Joe Font's focus on
interacting directly with clients has enabled VisionScape to provide a truly personal level of service and meet the unique project needs
of each individual client. Mr.Font brings his passion for technology and design creativity to VisionScape,excelling in creating
innovative methods of simulating modem buildings,landscapes,and interiors.
Overview
Founded in 1992 by brothers Eddie and Joe Font,VisionScape's products and services are invaluable throughout all stages of
development,from planning and entitlement to leasing and marketing. Our compelling visual tools enable you to effectively
communicate the vision of your proposed development to the world.We create incredibly photo-realistic still image renderings,
animated virtual tours,highly accurate"Before and After"simulations and interactive presentation solutions. These virtual
presentations make for extraordinary design review,planning and marketing material. The VisionScape team,headquartered in
Irvine,California,has the technical expertise,creative skills,and production capacity to perform highly accurate and photo-realistic
3D imagery. VisionScape has completed projects of varying size and purpose,claiming clients in the public sector,as well as in
the private residential and commercial segments.
• •
Facilities
VisionScape uses high-tech computer systems and software to create its photo-realistic imagery and animated virtual tours
showcasing proposed developments as they would appear following construction. Systems utilized include software programs
such as Microsoft Office Suites,3D Studio Max,AutoCad,Flash,Zinc,Acrobat,ACT!,Microsoft Visual Studio,Photoshop,
Illustrator,Adobe Premiere,Adobe Encore DVD,and Combustion. Hardware includes high-speed workstations linked to a LAN
network,scanners,and state-of-the art photo quality printers. VisionScape's comprehensive library of 3D models and photo-
realistic materials contain thousands of varying landscapes,sky,and lifestyle concepts. The library of images also allows for the
application of accurate materials,maps,and textures to these proposed visions. A network farm of over 20 high performance
machines run consistently for use in high resolution rendering and animation. VisionScape utilizes digital photography and the
latest in GPS technology to ensure the high accuracy of proposed developments.
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Conflicts of Interest Statement
There are no conflicts of interest with VisionScape Imagery,Inc.and the City of Rancho Palos Verdes in providing the above
requested services.
Project Objectives
To provide professionally prepared and certified Visual Simulations as an alternative visual aid for Staff,Planning Commissioners
and City Council members to utilize on an as-needed basis when evaluating the visual aspects of a project within the surrounding
neighborhood.
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Methodology of Producing Visual Simulations
The production of our highly accurate Visual Simulations is rooted in a systematic and scientific approach,resulting in finished
imagery that leaves little room for skewed interpretations. The objectivity of our approach and methodology is what makes our
Visual Simulations such a powerful and highly precise decision-making tool. Following our data gathering phase,our process
begins with a determination of proposed camera locations and/or station points. Upon review and approval of camera locations,
VisionScape will then coordinate the engineered site photography and schedule the initial site visit with City staff and/or Planner.
This includes identification of reference points with GPS coordinates and specific fields of vision for each view. Concurrently,our
modeling team is developing an exact computer model of the proposed development illustrating elevations,natural and finished
grades including the existing and surrounding contextual elements such as streets,terrain,pads,and adjacent buildings which can
be used as reference. Upon completion of the 3D modeling phase,realistic materials,maps,and textures are then applied. The
next phase of our process is assembly,during which we insert the modeling into photographs taken from the site visit using a full
frame camera and camera match technology. 3D pads are used to situate the structures to the proposed positions as shown on
the CAD grading plan and the sum is rendered. During this process,a computer model camera is aligned with the on-site
photography to depict the project setting within the view. Lastly,the proposed landscape concept is applied,and final artistic
touches are made to ensure that the accuracy,as well as the look and feel,is consistent with the vision of the project.
It is the subtle details we integrate into our imagery which produces an enhanced photo-realistic nature. Visual effects such as
lighting,shadows,contours,and landscaping allow our models to replicate the appearance of the actual development as it would
appear following construction. VisionScape is able to provide a variety of media types of the finished project,including digital
images,prints,Microsoft Word and PowerPoint presentations.
GPS
GPS and Camera Match Technology includes the use of a Trimble GeoXT(Sub-Meter)GPS device and a"Full Frame"digital
camera for documenting coordinates at requested station points.
Personnel
VisionScape will dedicate its necessary personnel and resources to ensure the successful performance of rendered services
above.
PRIMARY AND KEY PERSONNEL Hourly Rate
Principal 01(Eddie Font) KEY $150
Principal PM(Joe Font) KEY 125
Production Management(Steve Huang) 125
Modeling Supervisor(Chris Metcalf) PRIMARY 125
Modeler 01(Christopher Kroll) KEY 100
Modeler 02(Christine Tsai) 100
IT/GPS Specialist(Frank Antilla) PRIMARY 100
Animator 01(Minh Do) PRIMARY 120
Post Edit/Video 01(Minh Do) 120
Frame Processing/Render Farm KEY 50
Imaging Supervisor(Alex Alvarado) PRIMARY 125
Imager 01 (Jason Snoddy) 100
Imager 02(Eric Calicdan) 100
Administrative(Elaine Jackson) KEY 75
Reprographics&Delivery Fee mark-up 15%
Overtime Fee/Rush 50%
Accounting Manager 100
Cost Range
The costs of Visual Simulations are typically in the range of$3,500 to$4,500 per view depending on the level of detail and
complexity of the proposed modeling. There are cost efficiencies with additional station points and when camera locations or their
vicinity to the project are considerably distant. Clean CAD files from the architect and engineer may also allow for time saving
opportunities.
.
0 0
Chris Metcalfe
15375 Barranca Parkway,STE A104,Irvine,CA 92618
(949)727-3591,ext.23 • chris.metcalfe@visionscapeirnagery,com • Fax(949)727-3592
•
PROFESSIONAL EXPERIENCE
VisionScape Imagery;Irvine,CA
3D Modeler July 2006-Present
• Responsible for constructing complete and accurate 3D models for use in animated,interactive and still image
presentations
Ellender Heraldry;Santa Clarita,CA
Consultant June 2005-March 2006
• Reproduce original artwork into digital format,utilizing AutoCAD and Photoshop
Cal Poly University Bookstore;San Luis Obispo,CA
Key Holder August 2001 -June2006
• Opened and closed both the on-campus and downtown University Bookstores
EDUCATION
California Polytechnic State University;San Luis Obispo,CA
Bachelor of Architecture with emphasis in computer design 2006
Minor in Art and Design
TECHNICAL SKILLS
• 3D Studio Max 2009 • Adobe Photoshop CS3 • AutoCAD 2007
• Sketch Up 6.0 • Vray 1.50 • Premiere 6
• Illustrator CS2 • Onyx Tree Storm • MS Office
SPECIAL ACHIEVEMENTS
• Eagle Scout,Boy Scouts of America 1998
•
Minh Do
15375 Barranca Parkway,Building A First Floor,Irvine,CA 92618
(949)727-3591,ext.18 • minh.do@visionscapeimagery.com • Fax(949)727-3592
PROFESSIONAL EXPERIENCE
VisionScape Imagery;Irvine,CA
Senior Modeler/Animator February 2004—Present
• Responsible for constructing complete and accurate 3D models for use in animated,interactive,and still image
presentations
Mclean&Schultz;Brea,CA
Lead 3D Animator/Modeler March 2001 —December 2003
• Modeled civil street bridges and architectural buildings in AutoCad then imported into 3D Studio Max for
texturing/lighting and animation
• Utilized 3D Camera Tracking for 3D composite of video aerial footage
• Applied Photoshop for the enhancement of texture and background,as well as photo manipulation
Digital Design Group;Fountain Valley,CA
Graphic Designer/Cad Operator April 1997—August 1999
• Generated models of technical equipments and architectural buildings in AutoCad,which were then imported
into 3D Studio Max where texture and lighting were applied
• Created simple animations such as walk-throughs and rotations
• Provided Cad support for clients in the Architectural, Piping,and Mechanical fields
Kinetics;Newport Beach,CA
Cad Operator July 1996—March 1997
• Created piping and instrument diagrams,xrefs,and solid modeling of project w/equipments and piping runs
• Contracted for Rockwell semi-conductors
EDUCATION
Santa Ana College;Santa Ana,CA
3D Certification Program July 2000
Courses of Study included:
• 3D Modeling,Architectural Presentation,Web Programming(HTML),Graphic Design, Film,&Visual Effects
ITT Technical Institute;Anaheim,CA
Associate of Applied Science March 1997
Certificate in Drafting Technology
Courses of Study included:
• Architecture,Piping,Computer Aided Drafting(AutoCad 12/13),GIS, PCB,Mechanical,Civil,3D Modeling
TECHNICAL SKILLS
• 3D Studio Max 4.26 • Adobe Photoshop 6.0 • Stitcher
• Combustion 3.0 • AutoCad Release 2000 • Premiere 6
• Paint Shop Pro 6.0 • Match Mover • MS Office
ADDITIONAL SKILLS
• Bi-Lingual in English and Vietnamese
• Member of ADDA(American Design and Drafting Association)
410 •
Frank Antilla
15375 Barranca Parkway,STE A104,Irvine,CA 92618
(949)727-3591,ext.37 • frank.antilla@visionscapeimagery.com • Fax(949)727-3592
PROFESSIONAL EXPERIENCE
VisionScapa Imagery;Irvine,CA
ITAdministrator Rash Programmer November 2006—Present
• Maintain,upgrade and troubleshoot problems with the various computer workstations and servers in the office.
• Maintain the computer network by ensuring all computer systems have maximum bandwidth.
• Monitor and ensure that critical data is properly backed-up on a regular basis.
• Responsible for creating interactive software programs,using Flash 2.0 and SQL,used by clients in sales/leasing
offices to showcase their residences.
• Maintain,upgrade and troubleshoot interactive software programs after delivery.
Rosebay Capital;Irvine,CA
Software Programmer 2003—2005
• Designed a Visual Basic program in MS Excel to obtain financial data of several thousand companies,using
ticker symbols,from the Internet.Automated program was run on a monthly basis and the results used for
investment analysis.
• Designed a JAVA program that searched for misspellings between two data sets and created an algorithm that
suggested the most probable correct spelling.
Smith Barney;Irvine,CA
Intern Spring 2003
• Acted as an intern and was responsible for marketing and helping setup seminars and workshops.
EDUCATION
University of California Irvine;Irvine,CA
Bachelors of Science in Information and Computer Science 2006
Specialization in Networks and Distributed Systems
ADDITIONAL TECHNICAL SKILLS
• Familiar with C,C++,JAVA,Pascal,HTML,and Actionscript programming languages along with MS Office.
Can easily learn other programming languages.
• Taken upper division classes that involve Software Engineering,Database Management,Networking,Artificial
Intelligence and Project classes that utilized PHP and mySQL for website design.
• • Also satisfied all classes that are required in applying to medical school.Have taken both MCAT and LSAT
achievement tests and obtained above-average scores.
• Fluent in English,Tagalog(Filipino)and basic Spanish.
0 0
References-Municipalities
City of Los Angeles
Vincent Bertoni,Deputy Director
213.978.1272
City of San Clemente
Amber Gregg,Associate Planner
949.361.6196
City of Irvine
Brian Fisk,Planning Manager
949.724.6470
City of Santa Clarita
Jeff Hogan,Senior Planner
661.255.4995
City of Rancho Mirage
Randy Bynder,Director of Community Development
760.328.2266
References-Environmental Planning Firms
PBS&J PLANNING
Linda Tatum,Senior Planner
310.268.8132
PCR SERVICE CORP
David Crook,Principal Planner
949.753.7001
ESA Associates
Eric Ruby,Senior Vice President
858.638.0900
BonTerra Consulting
Tom Smith,President
626.351.2000
RBF Consulting
Collette Morse,Senior Project Manager
949.855.3653
LSA Associates Inc
. Rob Balen,Senior Planner
949.553.0666
Insurance Requirements
Workman's Compensation
Commercial General Liability
Professional Liability
•
1110
Workers' Compensation Program
State law requires that every employer provide workers'compensation insurance for their
employees. This insurance provides coverage for accidents or disease rising fin employment
as prescribed by these state laws.Benefits can include lost wages,medical expenses,and
permanent disfigurement/disability payments.
POLICY INFORMATION
Company: Preferred Employers
AM Best Rating: A XIV
Policy Term: 10/13/2008 to 10/13/2009
COVERAGES
Part A: Worker's compensation insurance as required by state law.
Part B: Employer Liability-limits
Bodily Injury By Accident: $1,000,000
Bodily Injury By Disease $1,000,000
Policy Limit $1,000,000
PREMIUM BASIS
•
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8810 Draftspersons
8742 Salespersons—Outside
Total Manual Premium
Experience Modification(1.00%)
Terrorism Risk InsUrance Act(0.032)
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CYA
CEA Connect
Renewal Declaration
POLXO MONS= COURSON =oVID= 8V PROM = sou= VIREOS - Bio
B 2084451600 VALLEY FORGE INCH COMPANY 09/09/2008 09/09/2009
333 O. MASH
CHICANO, IL. 60604
NA= AID AMIN=
VISIONSCAP8 IMAGERY, INC
15375 9ARR1EC A PKWY
SUITE A 104
IRVINE, CA 92618
iMPC! = ASS= UNE AND ADDRESS
040664 CBS /BLACK WHITE a ASSOC OF NEVADA
931 AMERICAN PACIFIC
SUITE 104 •
HENDERSON, XV 89014
Phone limber: (877)724-2669
URICI MEM BRUM =NI AND ADDIUIIO
040 DALLAS BRANCH
PLAZA OF THE AMERICA
600 N PEARL ST STE 1400
DALLAS, TX 75201
Phone Numbers s (314 0220-1300
This policy becomes effective and expires at 12:01 A.X. standard time at your mailing
address on the dates shown above.
The Named Insured is a Corporation.
Your policy is composed of this Declarations, with the attached C.amaon Policy Conditions,
me Coverage Forms, and Endorsements, if any. The Policy Forts and Endorsement Schedule Shows
I all forms applicable to this policy at the time of policy issuance.
The Estimated Policy Premium Is
IFemoris a Risk Tasuraaw kat Premium
• 11 Audit Period is Not Auditable
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Iii City of Irvine,One Civic Center Plaza. PO Box 19575.Irving. California 92623-9575 (949)724-6000
February 5,2007
Eddie Font
Principal
VisionScape Imagery
15375 Barranca Parkway
Building A,First Floor
Irvine,CA 92618
Re: Letter of Recommendation
Dear Mr.Font:
I have become familiar with the high quality of visual simulation work that VisionScape
provides its clients,and can highly recommend your firm.
VisionScape was one of several firms that I invited to demonstrate their services at an
Orange County Planning Director's Association meeting in 2000. Since then I have seen
your business grow as your involvement in professional urban planning organizations has
increased. As a result, your client base has grown to include a wide range of large and
small developers, cities and designers. Your firm's use of computerized technology to
create very realistic photographs of proposed projects and their potential impacts is an
invaluable tool for planners,developers,citizens and City decision makers.
Last spring I invited you to present some examples of your work to my students in a UCI
Extension course on Government Entitlement. This was an excellent example of bow the
use of computer generated simulations in environmental documents,view analysis studies
and public presentations have positively changed the review of proposed development
projects. VisionScape's realistic simulations represent a very important tool and a
key element in the planning and approval process.
Your continued success in this field and a more widespread use of this technology will
benefit all who come in contact with it. I would be happy to speak with any of your
clients regarding the use of VisionScape's photo simulations in the development review
process.
incerely
r� I
rian Fis
Manager of Planning Services
PRINTED ON RECYCLED PAPER
4 . .
Proudly Supporting 1 for nearly a Decade
VisionScapa is the industry's leading provider of highly accurate VISUAL SIMULATIONS.Experts in communicating
visions of the future,with an objective and specialized approach that will only strengthen your analysis. Ideal for EIRs
and other Special Studies including helpful guidelines for customized CEQA aesthetics thresholds and analysis.
PARTIAL CLIENT LIST
BonTerra Consulting Impact Sciences,Inc PCR Services Corporation
Culbertson Adams&Assoc Kreitzer Consulting RBF Consulting
Ecorp Consulting,Inc Lambert Planning Sirius Environmental
ESA LSA Stantec Consulting
Hofrnan Planning PBR Planning Terra Nova Planning&Research
Hogle-Ireland,Inc PBS&J a Division of EIP Ultrasystems Environmental
City of Santa Clarita City of Beverly Hills City of San Clemente
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Client:PCR Services Corporation
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lk, 4.,, "`' Sendai:VISUAL SIMULATION for Analysis of Visual Impact
- • Our process and methodology includes accurate 3Dimensional modeling,
.�- full-frame photography and GPS technology. SOQ available upon request.
• S1, kil.it WI-ria,,2004
PIEIIC aio PRIVATE INFRASTRUCTURE ENERGY FATTIES LANDFILL WA?FR STORAGE GENERAL PLAN STUDIES COMMERCIAL AID RESIDENTIAL
'From an environmental planning firm's perspective,'Susan Tebo,Associate Principal of Impact Sciences notes,"Visual Simulations have proven to
• be incredibly cost effective for our clients.Such visual tools allow us to present an authoritative analysis of aesthetic Impact that is easily understood,thus
bringing a great deal of value in terms of review time saved and project misconceptions abated.The old adage is true;a picture paints a Thousand words.'
YisionScpe
• IMAGERY
Northern California Office Southern California Office
15375 Barranca Parkway
Coming Soon STE A104
Irvine,CA 92618
888.356.3668 949.727.3591
www.visionscapeimagery.com
AWARDS LUNCHEON
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transact thed below is granted BUSINESS bustness t this lice LICENSE, rade,calltn rnse pursuant h g,p ofsston,exhi - to the
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In thehis/her businessOrdinances to
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the l e City indicaed.It is the responsibilityonn,car on or
licxnsc is nontransferable. business doesPji�ble e
e Please note that not comply, codes and This
it is your responsibilityP Y�the basin the C�
to renew and update this licence��may be revoked ordinance.
Name: se annually.
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VISIONSCAPE IMAGERY INC Y City.This
Expiration Date: 05/31/12
15375 BARRANCA PKWY A104
Address:
IRVINE CA 92618
NAILS:
Li se Number. BUSO4_02031
Classification: OTHER BUSINESS SUPPORT
SERVICES Issue Date:
ARCHITECTURAL IMAGERY 04/27/11
AND STORY TELLING Na-Personnel:
1
Business Description:
Owner/Rep: EDUARDO FONT-PRINCIPAL
Type of Ownership:
One Civic Center Plaza • CORPORATION
P.O.Box 19575 • Irvin
_----- --- _ __-- _._____ e'CA 92623-9575 (949) 724-6310